Marketing Coordinator

This is a Full Time Job

Essential Functions

Marketing Materials & Proposal Support
• Develop customized marketing materials to support new business opportunities and sales initiatives
• Create and update pitch decks, one-sheets, and proposals, incorporating ratings, research, and tailored product offerings for various audiences
• Assist in developing ratings, one-sheets, quarterly newsletters, and other external and internal sales communications
• Manage local SharePoint resources, ensuring sales materials are organized, current, and accessible
• Leverage AI tools to develop spec spots and creative concepts for sellers and clients

Strategy & Solutions
• Support the development of sales marketing strategies and innovative sponsorship opportunities that drive revenue growth
• Monitor industry trends, current events, and competitive activity to identify new business opportunities and creative solutions

Marketing Execution & Event Support
• Collaborate with cross-functional teams to coordinate and execute marketing initiatives, sponsorships, and promotional campaigns
• Manage project logistics and deliverables across departments, including Finance, Digital, Promotions, and Production
• Support sales-led marketing and client events by coordinating collateral, coverage, and on-site execution as needed

Commercial & Lifestyle Production Coordination
• Coordinate commercial and lifestyle content production workflows, including asset collection, scheduling, production tracking, edit reviews, and shoot support
• Serve as a liaison between Sales, Production, clients, and agencies to ensure clear communication, timely delivery, and client satisfaction
• Monitor production timelines and deliverables to support successful campaign execution and client retention

Paid Social Campaign Management
• Coordinate sponsored content publishing and paid social amplification across station websites and social platforms
• Manage paid social campaign calendars, scheduling, and coordination with Digital teams to avoid conflicts and ensure timely execution
• Maintain paid social revenue trackers, monitor campaign performance, and compile results for reporting
• Oversee social media sweepstakes from planning through completion, including legal approvals, official rules, creative requests, winner selection and fulfillment, and campaign recaps

Qualifications

Basic Qualifications
• Bachelor’s degree
• At least one year’s experience in promotion, advertising, marketing, or other related creative field
• Must be proficient in PowerPoint, Word, Excel, SharePoint, Microsoft Teams
• Experience using Meta platforms, including Facebook, Instagram, and Meta Business Suite, with working knowledge of social media content management, paid advertising, and campaign performance reporting

Eligibility Requirements:

• Interested candidates must submit a resume/CV and Demo Reel/Portfolio through the link below to be considered.
• Must be willing to work at the location in West Hartford, CT.
• Should be able to work flexible hours (including weekends).
• Must have unrestricted work authorization to work in the United States.
• Must be 18 years or older.
• Must be covered by Solutions, NBCU's Alternative Dispute Resolution Program

This position has been designated as hybrid, generally contributing from the office a minimum of four days per week.

Desired Characteristics
• Bilingual skills – Spanish/English
• Extremely strong writing and deck creation skills
• Previous professional experience in television production, ad sales or marketing
• Exceptional project management, communication and presentation skills
• Organizational skills - must possess the ability to manage multiple priorities