Marketing Financial Planning Analyst

This is a Full Time Job

We are seeking a detail-oriented, analytical, and music-passionate Analyst to join our centralized finance team supporting the Sony Music US Front Line Label Group, which includes Columbia Records, RCA Records, Epic Records, Arista Records, Sony Music Nashville, Provident Entertainment, and Ultra Records.

Reporting to the Associate Director of Marketing Financial Planning, this position will support the planning, tracking, and analysis of marketing expenses across artist campaigns for assigned labels. The Analyst will work closely with finance, marketing, and media teams to help maintain accurate budgets, process purchase orders, reconcile expenses, and provide visibility into campaign spending. The ideal candidate is organized, curious, comfortable working with financial data, and able to manage multiple priorities in a collaborative environment.

What you'll do:
• Budgeting and Forecasting: Assist with maintaining artist marketing budgets that support release strategies and commercial plans. Update marketing budgets in the company’s planning system and help ensure information remains accurate as campaign plans change. Support the monthly forecast process by gathering campaign updates and entering revised spending assumptions.
• Purchase Order Administration: Coordinate with label teams to create and submit marketing-related purchase orders in line with approved campaign budgets and internal requirements. Work with Accounts Payable and label partners to research discrepancies and support timely vendor payments.
• Expense Reconciliation and Analysis: Complete monthly and quarterly reconciliations of marketing expenses. Support the preparation of accruals and journal entries. Review spending activity, identify potential variances, and share findings with the manager. Assist with reviewing marketing recoupment calculations and tracking third-party sponsorships, invoices, and payments.
• Financial Reporting and Spend Visibility: Maintain marketing expense reports and dashboards that provide visibility into actual spending and remaining budgets by artist, project, and campaign. Assist with tracking contractual marketing commitments across artists, projects, spending categories, and release phases.
• Cross-Functional Collaboration: Work with marketing, media, promotion, and finance teams across assigned labels to gather information and resolve questions. Participate in marketing financial planning meetings and provide updates on budgets, spending, and purchase orders.
• Compliance and Process Support: Help ensure marketing expenses are supported by the appropriate documentation and follow company finance policies, approval requirements, and established controls. Assist with audit requests and support updates to budgeting, reporting, and purchase order processes.
• Special Projects: Assist with campaign analyses, vendor comparisons, label-wide marketing expense reviews, and other projects as assigned.

Who you are:
• You have a Bachelor’s degree in Finance, Accounting, Economics, or a related field, or equivalent relevant experience.
• You have up to two years of experience in accounting, financial planning and analysis, corporate finance, or a related area. Internship or entry-level experience in music, entertainment, or media is a plus.
• You are proficient in Microsoft Office, particularly Excel, and are comfortable learning new systems and applications.
• Experience with SAP, Power BI, Tableau, or other financial reporting tools is a plus, but not required.
• You have strong analytical and problem-solving skills, with close attention to detail and accuracy.
• You communicate clearly and professionally and are comfortable working with colleagues across different teams and levels.
• You are organized, able to manage multiple assignments, and comfortable adjusting to changing priorities and deadlines.
• You are collaborative, curious, and willing to ask questions and learn.
• You take ownership of your work, follow through on commitments, and raise issues when additional guidance is needed.