Digital Campaign Strategy Manager

This is a Full Time Job

We're looking for a Manager of Digital Campaign Strategy and Execution for our Corporate Communications division to play a role in how the Company’s story gets told across every digital platform, format, and medium.

This role will conceive, build, and distribute campaigns across a variety of platforms that bring our company's work, culture, values, and news to life in formats that resonate – whether that's a short-form video for a global employee audience, an audio feature that captures a cultural moment, or a visual social media post that earns attention in the feed. You understand that content isn't one-size-fits-all, and you know how to shape a message differently for various mediums.

What you'll do:
• Develop and execute end-to-end digital content campaigns that support Corporate Communications priorities for global internal and external audiences
• Work across all formats – written, audio, video, and visual
• Apply a social-media-informed lens to all content – understanding platform behavior, trending formats, cultural moments, and virality potential – and bring that thinking into corporate storytelling
• Collaborate closely with the rest of the Corporate Communications team to align campaign content with company messaging and approvals process
• Distribute content across multiple platforms simultaneously, tailoring timing, format, and language framing to respect cultural nuances and time zone realities across global regions – including publishing outside standard business hours when news or campaign moments require it
• Apply cultural intelligence to every piece of content – understanding that what resonates in one market may land differently in another, and partnering with regional leads to ensure content is locally relevant without losing global consistency
• Track and analyze campaign performance data – including reach, click-through rates, and platform-specific engagement metrics – and report findings to the Corporate Communications leadership team with recommended adjustments
• Execute new ideas for platforms, formats, and storytelling vehicles based on performance data and audience insights to expand how the Corporate Communications team reaches and engages its audiences
• Conduct post-campaign analyses to identify performance drivers, audience behavior patterns, and opportunities for future improvement
• Collaborate with creative partners (designers, videographers, etc) to ensure data insights are incorporated into the creative development process without stifling creativity

Who you are:
• 3 years of experience in digital content or social media campaign strategy – ideally within entertainment, media, or a culturally driven brand
• A strong sense of urgency for completing projects and an ability to work in fast-paced and high pressure environments
• A strong portfolio demonstrating versatility across formats: written, audio, video, and visual/graphic content
• Deep fluency in social media platforms (Instagram, LinkedIn, TikTok, YouTube, and emerging channels) and a genuine understanding of what performs and why
• Experience developing and managing content for corporate owned digital channels
• A strong understanding of emerging platforms, digital behaviors, and evolving technologies, with the ability to identify opportunities for innovation while maintaining a disciplined, brand-led approach.
• Cultural awareness and sensitivity when crafting content for global audiences
• A data-driven approach to content – comfortable setting KPIs, reading analytics dashboards, and pivoting strategy based on what the numbers reveal about audience behavior
• Excellent writing and editing skills with the ability to shift voice and tone across formats, from a punchy 15-second video script to a 700-word feature story
• Strong project management skills with the ability to run multiple campaigns simultaneously in a fast-moving environment
• Proficiency with content management systems, social scheduling tools, and basic video/audio production tools or platforms
• Bachelor's degree in Communications, Journalism, Digital Media, or a related field

What we give you:
• A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best
• Investment in your professional growth and development enabling you to thrive in our vibrant community.
• Time off for a winter recess