
Associate Director, Marketing
Sony Music
New York, NYThis is a Full Time Job
The Associate Director, Marketing will serve as a member of Alamo’s marketing department. This role requires comprehensive communication and coordination both internally and externally to keep projects moving forward while maintaining the overall message and brand. This is a unique opportunity to influence how music reaches listeners around the world.
What you'll do:
• Manage music releases, maintain campaign timelines, and oversee release logistics.
• Initiate well-thought-out plans for music releases and assist in long-term career planning for Alamo’s artists.
• Set up and maintain timelines of project needs and key dates/deadlines with all departments and oversee the timely delivery of those needs in partnership with various departments, including publicity, radio, and synch.
• Create weekly marketing reports and communicate updates to brief teams on all release information and ensure results are communicated efficiently.
• Participate in creative planning to create big marketing ideas and ensure a continuous flow of content surrounding each artist.
• Work closely with artists and management for campaign updates and communicate goals and plans for each release.
• Partner with artists, managers, and all departments to create, maintain, and evolve artist brands.
• Work with A&R and creative teams to gather all necessary assets to meet delivery deadlines.
• Collaborate closely with digital and commerce teams to formulate and implement digital plans, social media rollouts, and DSP campaigns.
• Manage the creation and distribution of marketing tools.
Who you are:
• You’re a passionate music fan with at least 5 years of progressive marketing experience in the music industry
• Self-starter who adapts quickly to change and can work in a fast-paced, entrepreneurial environment.
• An excellent communicator and enthusiastic collaborator who works well with team members, external partners, and senior management
• Creative thinker with a demonstrated ability to apply ideas strategically while working to a set budget and timeline.
• Proficient with major social media platforms including TikTok, Instagram, Twitter, Triller, Reddit and Snapchat.
• Understanding of the DSP landscape and associated strategy and new tech platforms such as Twitch and Discord.
What we give you:
• A modern office environment designed to foster productivity, creativity, and teamwork
• We invest in your professional growth & development
• Time off for a winter recess
Salary/Benefits
$100,000.00
- 110,000.00
per year
$100,000 - $110,000 /year USD
Benefits
• Medical, dental, and vision insurance
• Life insurance
• Short- and long-term disability
• 401(k) with employer matching
Perks
• Inclusive and collaborative community
• Modern office environment
• Voluntary benefits like identity theft protection and mental health resources
• Programs for loved ones with developmental disabilities and neurodiversity
• Subsidized back-up child and elder care
• Reimbursement for adoption, surrogacy, tuition, and student loans
• Professional growth and development opportunities
• Time off for winter recess
Additional Information
Alamo, founded by music veteran Todd Moscowitz in 2016, is home to some of today's most promising artists, including Lil Durk, Rod Wave, Blackbear, Lil Gotit, Slimelife Shawty, YN Jay, and Dee Watkins. The label was established to reflect the current landscape of the industry, artistry, and culture, and is dedicated to cultivating the stars of tomorrow.