Vice President of Sports Sales

This is a Full Time Job

WeAreParamount on a mission to unleash the power of content… you in?
We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.

Overview:

The Vice President, Sports Sales, Paramount Advertising is a senior executive tasked with advancing advertising revenue, strategic client partnerships, and commercial growth across Paramount's industry-leading sports portfolio. This leader oversees a high-performing sales organization while shaping go-to-market strategy across CBS Sports, Paramount, CBS Sports Network, digital, social, and emerging advertising platforms.

The Vice President serves as a trusted advisor to senior clients and agency partners. Leading complex negotiations, unlocking innovative marketing solutions, and maximizing the value of Paramount's premium live sports portfolio. Working cross-functionally with Marketing, Research, Pricing, Product, Programming, and Executive Leadership, this role helps shape the future of sports advertising through data-driven insights, integrated sponsorships, and advanced advertising capabilities.

Responsibilities include but not limited to:
• Lead national advertising sales across Paramount's sports portfolio, including broadcast, cable, streaming, digital, social, programmatic, and advanced advertising solutions.
• Develop and execute strategic revenue plans that exceed annual sales targets while maximizing monetization across premium sports properties.
• Own forecasting, pipeline management, and revenue performance to ensure alignment with financial objectives.
• Identify emerging marketplace opportunities, new advertiser categories, and innovative commercial models that drive incremental revenue.
• Build long-term partnerships centered on measurable business outcomes, audience engagement, and integrated marketing solutions.
• Lead complex negotiations across sponsorships, tentpole events, branded content, and multiplatform partnerships.
• Collaborate with senior client executives to develop customized marketing strategies leveraging Paramount's full ecosystem.
• Partner with Marketing, Research, Pricing, Product, and Programming to develop compelling marketplace narratives and differentiated sales positioning.
• Provide marketplace intelligence and competitive insights that influence pricing strategy, packaging, and product development.
• Lead, mentor, and develop a high-performing sales organization focused on accountability, collaboration, innovation, and continuous learning.
• Represent Paramount Advertising at Upfronts, industry conferences, client events, and executive leadership forums.
• Serve as a visible thought leader within the sports advertising community, strengthening Paramount's market presence and reputation.

Basic Qualifications
• 15 years of experience in media sales or marketing, with an exemplary track record of leading teams and exceeding revenue goals.
• 5 years of sports media sales experience, preferably across broadcast, streaming, and digital.
• Bachelor's degree required; MBA or equivalent advanced degree preferred.

Additional Qualifications
• Demonstrated success leading high-performing sales teams. Consistently exceeding multi-million-dollar revenue goals.
• Proven ability to develop and execute commercial strategies that drive long-term revenue growth and market share.
• Experience selling integrated sponsorships, branded content, and cross-platform advertising solutions.
• Robust financial acumen with expertise in forecasting, revenue planning, pipeline management, and business strategy.
• Deep knowledge of today's advertising ecosystem, including streaming, audience-based buying, programmatic advertising, data-driven marketing, and measurement solutions.
• Established relationships with senior marketing executives, agency holding companies, and Fortune 500 advertisers.
• Great executive presence, with top-notch communication, negotiation, and presentation skills.
• Experience working with Sales, Marketing, Research, Product, Finance, Programming, and Executive Leadership within a matrixed organization.
• Experience leading organizational change and navigating a rapidly evolving media landscape.
• Proficiency with CRM platforms (e.g., Salesforce) and sales enablement tools.
• Affinity for sports, media innovation, and creating market-leading advertising solutions.