Paid Social Media Buyer

This is a Full Time Job

#WeAreParamount on a mission to unleash the power of content… you in?
We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.

The Paramount Advertising Media Buying team is looking for a creative and analytically minded individual to execute paid social media campaigns. We run unique and dynamic advertising campaigns that would be an excellent opportunity for an up-and-coming media buyer. If this excites you then this is the perfect opportunity!

We're looking for someone who enjoys working in a dynamic environment, brings energy and passion to everything they do, and will not be afraid to learn new skills and roll up their sleeves to work on paid social media campaigns both big and small.

Responsibilities
- Lead large investment advertising programs across various social and digital channels - from planning to buying, to optimization and analysis.
- Define the strategy and standard methodologies for social audience extension campaigns.
- Analyze daily sales reports for campaign optimization. Compile monthly reports to track month-to-month growth.
- Analyze and disseminate key performance data (top of funnel to bottom) and use data to evolve tactics and continually improve performance.

Minimum Qualifications
- Bachelor's degree required
- 2-3 years of experience in social buying

Preferred Qualifications
- Strong Excel skills and an ability to lead and analyze large sets of data.
- Has directly led large-scale self-serve media buying across Meta, TikTok, Google, and Snap, including strategy, setup, pacing, optimization, and reporting. Candidates should have managed $100K monthly budgets and be able to diagnose performance, make allocation decisions, and hit budget targets.
- Excellent understanding of social media KPIs, critical thinking and problem-solving skills.
- Able to work comfortably independently whilst having great collaboration skills, easily collaborate with different colleagues from Sales to Account Management.
- Ability to handle a variety of projects, prioritize work assignments, meet deadlines, and work independently in a fast-paced environment.
- Strong interpersonal and communication skills tied with a “do it right the first time” attitude.

ADDITIONAL INFORMATION

What We Offer:
- Attractive compensation and comprehensive benefits packages.
- Generous paid time off.
- An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams.
- Opportunities for both on-site and virtual engagement events.
- Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.
- Explore life at Paramount: https://www.paramount.com/careers/life-at-paramount