Licensing Manager - Retail & Marketing
Paramount
Warsaw, MZThis is a Full Time Job
#WeAreParamount on a mission to unleash the power of content… you in?
Apply for the position of Licensing Manager – Retail & Marketing!
In this role, you will:
• Define and execute retail and marketing strategies for licensed consumer products.
• Drive sell-in and sell-through performance through retail activation, promotions and marketing programs.
• Identify retail opportunities to enhance brand presence and consumer engagement.
• Work closely with retail partners and licensees to plan and execute marketing initiatives and strengthen long term collaboration.
• Develop customized retail marketing and activation plans across multiple CEE/CIS markets.
• Ensure brand consistency and excellence across all touchpoints.
• Lead retail marketing campaigns, POS development, in-store activations and events.
• Manage or support marketing budgets, ensuring cost-effective execution and ROI.
• Coordinate approvals for marketing materials and campaigns.
• Analyze retail performance, sales data and consumer behavior.
• Monitor market and competitor activity.
• Prepare performance reports and insights to drive continuous improvement.
• Partner closely with Sales, Marketing, CP, Legal/BALA and Operations. (creative too)
• Support global and local launches and initiatives.
• Drive process improvement and best-practice sharing.
We are looking for people who have:
• 4 years' experience in retail marketing, CP licensing or brand management.
• Strong understanding of retail environments and marketing execution.
• Excellent project management and communication skills.
• Fluency in English
• Analytical mindset with strong reporting capability.
Vimn Poland Sp. z o.o. has introduced a procedure for reporting violations of law and taking follow-up actions aimed at, among other things, protecting whistleblowers. You could find more information here: https://eng-whistleblower.paramount.com
#LI-MZ1
