Senior Creative Producer

This is a Full Time Job

About the Role: As the Creative Producer, you will own both the story and the production for unscripted/lifestyle videos - from concept approval through final cut, and from pre-production through wrap. This is a hybrid creative and producing role: you are the senior creative content authority on the channel and will work closely with the Channel Manager/LP who to ensure every shoot happens on time, on budget, and at the quality bar required. You'll direct on-camera talent, shape narrative architecture in pre-production, partner closely with the Lead Editor in post, and personally produce every shoot in the field.

This role is for someone who can hold both sides of production at once - the creative instincts to find the story in real moments, and the operational discipline to plan a shoot down to the minute. It's a builder role for someone who can think like a creator, direct like a showrunner, and run a set like a seasoned producer. If that sounds like you, we want to hear from you!

What You'll Do:
• Own end-to-end creative execution from approved concept through final cut - accountable for story quality at every stage.
• Direct on-camera talent on set, drawing out authentic performance, managing energy, and ensuring the creative intent is captured.
• Develop story architecture for each video - hook, escalation, payoff, and mid-video resets defined before shoot day.
• Collaborate with the Lead Editor on pacing, narrative structure, and retention - active presence in the edit, not a hand-off role.
• Oversee production for every shoot in partnership with the Channel Manager/Line Producer - serve as the creative content authority on set, hold the day to plan, and ensure scheduling, budgeting, location, crew, and logistics decisions support the creative vision.
• Anticipate production bottlenecks two shoots ahead and solve problems before they become emergencies.
• Pressure-test concepts before production; flag both creative and operational risk early, and feed learnings back into the ideation process.
• Maintain and evolve the channel's creative voice, and establish an editorial standard that the Lead Editor and future hires can execute against consistently.

What You'll Bring:
• 6–10 years directing or producing YouTube or relevant unscripted and/or lifestyle content, with a body of high-retention, high-quality long-form work.
• Demonstrated experience directing non-scripted talent and finding the story in real people and real moments.
• Expert narrative instincts - you can diagnose where a video loses its audience and prescribe the fix.
• Proven ability to manage production budgets and schedules from pre-production through delivery.
• Experience producing on-location shoots with lean crews in fast-moving environments.
• Exceptional organizational precision - nothing falls through the cracks, and shoot day problems get solved, not escalated.
• Deep collaborative fluency with editors - you work with them, not above them.
• A clear, specific, and actionable communication style - your notes move people forward.
• Ability to think both creatively and analytically, understanding pacing alongside the data that reinforces good instinct.
• Calm and decisive under pressure - you protect the creative team from operational friction.
• Background in scrappy, fast-moving creator environments where infrastructure had to be built, not inherited (preferred).
• Existing relationships with production crew or vendors in the Southeast US (preferred).
• Familiarity with AI-assisted ideation workflows (preferred).
• Ability to work onsite in Greenville, NC (relo support provided).

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