
Executive Creative Director
MrBeast
Greenville, NCThis is a Full Time Job
Executive Creative Director (ECD)
Turn Creative Strategy Into High-Velocity Execution Across Beast Industries
Role Overview
The Executive Creative Director (ECD) is the senior creative leader responsible for operational creative execution across Beast Industries. Reporting to the Head of Viral Marketing, this role ensures that creative work across secondary YouTube channels, social content, commercial products, services, and brand partnerships is executed with consistency, quality, and speed.
Success in this role means translating creative vision into scalable execution, leading a high-performing creative organization, and maintaining exceptional creative standards across a rapidly expanding portfolio of content and commercial initiatives.
The Role
As the senior creative execution leader within the Viral Marketing organization, you will oversee the creative pipeline that supports Beast Industries' secondary YouTube ecosystem, social content, commercial product launches, service offerings, and brand partnerships.
You will lead directors, editors, designers, and copywriters while partnering closely with the Head of Viral Marketing to convert strategic direction into clear production plans that enable high-quality creative output at scale.
What You'll Do
• Lead end-to-end creative execution across secondary YouTube channels, product marketing campaigns, service launches, and partnership activations.
• Oversee daily creative operations, ensuring projects, resources, and production timelines align with departmental priorities.
• Maintain quality control across production and post-production, ensuring all creative assets adhere to established brand standards and creative direction.
• Lead, mentor, and develop a team of creative leaders, editors, designers, and copywriters.
• Translate strategic creative direction from the Head of Viral Marketing into actionable production roadmaps and execution plans.
• Partner with Growth, Commerce, and Product teams to deliver creative work that supports commercial objectives while maintaining viral appeal.
• Build and optimize creative workflows that enable high-volume production without compromising quality.
• Drive consistency across visual storytelling for secondary YouTube channels, commercial products, consumer services, and brand partnerships.
What You'll Bring
• 10 years of senior creative leadership experience in digital media, high-growth entertainment, or leading creative agencies.
• Demonstrated experience leading creative teams through high-volume production and post-production environments.
• Expert understanding of the YouTube ecosystem, social video platforms, and audience retention strategies.
• Experience developing creative assets for commercial products, consumer services, or major brand partnerships.
• Proven ability to operationalize creative strategy and lead multidisciplinary creative teams under demanding production timelines.
• Experience scaling creative operations within a founder-led or rapidly growing organization.
• Deep knowledge of post-production pipelines, visual effects, and design systems.
• Experience integrating commercial products into digital content.
• Strong verbal and written communication skills with the ability to deliver clear, actionable creative feedback.
Salary/Benefits
Competitive salary
Benefits
• Medical, dental, and vision insurance
• Life insurance
• Health Savings Account (HSA) contributions
• 401(k) with Safe Harbor company-matching
• Flexible vacation policy and paid company holidays
• Company-provided technology package
• Relocation assistance
Perks
• Opportunity to lead a high-impact team
• Influence culture through content
Additional Information
Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, known as MrBeast, who is recognized as the most watched person in the world. The company is renowned for revolutionizing digital content creation and encompasses a diverse portfolio of ventures that extend beyond its origins on YouTube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across various domains including digital media, philanthropy, consumer products, and innovative business initiatives. The company is committed to the transformative power of digital media and its potential to entertain, educate, and effect positive change, driving innovation, creativity, and philanthropy to explore new frontiers and create unforgettable experiences.