Brand and Content Marketing Manager

This is a Full Time Job

Marketing Manager, Mgm

MGM is recruiting a Marketing Manager to support the development and execution of brand and content marketing and media initiatives for the service. This newly created position will play a vital role on a driven and highly-motivated team to create best-in-class marketing campaigns.

Key job responsibilities
• Collaborate, develop, and execute innovative cross-functional marketing and media strategies for campaign launches
• Build close relationships with cross-functional partners to understand, prioritize, and lead strategy on all incoming projects
• Seek unique opportunities that build earned media in the marketplace
• Help to define the overall MGM marketing strategy with the leadership team
• Collaborate with data and analytics teams to test hypotheses and learn what works to drive our business forward
• Work closely to monitor campaign performance, optimize campaigns, and provide budget oversight
• Act as point of contact with external agencies (e.g. Media agencies) and partners, leading communication and relationships
• Serve as an authority on assigned campaigns, and serve as the central hub of information including coordination with MGM International team
• Lead the charge with cross-functional partners across MGM and Amazon in executing all aspects of the campaigns, including partnering with production and creative teams on development and delivery of campaign assets
• Create and manage campaign documents including briefs, presentations for internal and external partners, performance recaps, project trackers, etc.

About the team
MGM brings together the some of the best entertainment talent in the world to create and share premium content that celebrates and elevates the iconic MGM brand. Acquired by Amazon in 2022, MGM has rebranded and seen significant growth. The service offers a collection of new and library films, and features a constantly growing line-up of award winning, cinematic original scripted and unscripted series, including Godfather of Harlem, From, Billy the Kid, Rogue Heroes, In Restless Dreams: the Music of Paul Simon, NFL Icons, Hotel Cocaine, The Emperor of Ocean Park, Earth Abides, Hollywood Black and more.

Qualifications
• 6 years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience building and optimizing multiple, simultaneous marketing campaigns
• Experience managing or working within cross-functional marketing and creative teams