
Regional Marketing Manager
LiveNation
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This is a Full Time Job
LN Concerts, Regional Marketing Manager- Great Lakes
WHAT THIS ROLE WILL DO
• Act as the key internal contact with various stakeholders to prepare, present and execute marketing and promotional campaigns for multiple Live Nation events primarily at the club and theatre level
• Serve as the primary local contact for artist marketing representatives regarding venue and show marketing plans
• Partner with the local talent buying team to manage the success of events across multiple venues
• Develop impactful promotions for Live Nation events using multiple regional media partners
• Compile and share extensive audience and artist demographic information to shape development of marketing plans
• Identify and activate new strategic marketing partners to enhance artist and venue exposure in the community including social media influencers and local business collaborations
• Ensure all necessary show marketing information is input into Live Nation proprietary marketing tools
• Coordinate multiple teams of experts to successfully execute marketing campaigns inclusive of, but not limited to, advertising, media events & PR and content creation.
• Compile advertising settlement documents as needed for local events
• Work with internal stakeholders to provide post show marketing analytics recaps to artists
• Partner with the Venue Marketing team to maximize show awareness on socials, in emails, on websites and in venue
• Coordinate street team and grassroots marketing efforts with local market contacts
• Day of show event coverage as necessary
WHAT THIS PERSON WILL BRING
• Bachelor's degree preferred
• Strong organizational skills and attention to detail
• Minimum of 3+ years prior experience in event marketing within an entertainment, sports or public assembly facility setting
• Minimum of 3+ years prior experience managing local media relationships
• Deep interest in discovering new music and marketing a wide variety of genres and emerging artists
• Minimum of 3+ years in digital media buying including Meta, Snapchat, TikTok, Amazon and Google
• Ability to work day, evening and weekend hours, based on the needs of daily business operations
• Ability to work in a very busy, high-pressure, team setting
• Ability to troubleshoot and problem solve independently
• Excellent communication skills, both verbal and written
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.
Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.