Director, Strategic Creative Partnerships
Fox Entertainment
Los Angeles, CAThis was removed by the employer on 3/20/2020 1:02:00 PM PST
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Full Time Job
We are looking for a Director of Strategic Creative Partnerships to join Fox Entertainment and play an integral role in the creative development and execution of marketing partnerships that will create meaningful, cross-platform experiences for brands. You will be responsible for managing multiple projects at varying stages of research, ideation, development, design and implementation/execution. You will also provide recommendations on the direction a partnership should take with various FOX Entertainment properties and IP.
The Director will analyze current market research data and trends and use the information to advise on, and develop practical solutions for branded content and marketing partnerships. They will help drive projects forward with innovative concepts, a strong desire to develop ideas and work closely with various FOX teams to ensure pathways of communication remain fluid. This person must be exceedingly proactive, full of energy, and eager to thrive in an entertainment focused, creative environment. This position works closely with the SVP and VP, Strategic Creative Partnerships.
A SNAPSHOT OF YOUR RESPONSIBILITIES
• Proactively keep up-to-date on all FOX network IP, characters, and owned channels to leverage and develop brand partnership offerings
• Research potential brand partners that align with Fox IP and marketing efforts
• Partner with Creative Partnerships executives to formulate strategies that are customized to fit specific client objectives and briefs; includes brainstorming and liaising with various internal teams to create compelling on-air, digital, and 360 marketing partnership programs
• Distill network/brand research data and create client-facing stories to support partnership ideas
• Develop and create groundbreaking partnership ideas that provide marketing value for our shows as well as support a brand partner's marketing objectives
• Collaborate with copywriter to create compelling narratives to support Brand Partnership ideas
• Collaborate with designer to bring ideas to life via visuals and design aesthetics
• Manage partnership from conception to execution with an astute attention to creative output, ensuring that work surrounding the partnership delivers on the original intention and vision of the partnership, both for the brand and our shows
• Execution on-set, working with talent, production and clients interchangeably, and understand the timing and pace of network television
• Develop relationships with key internal stakeholders that support Brand Partnerships
• Operate cross functionally, straddling the line between research guru, idea generator, problem solver and brand interpreter
WHAT YOU WILL NEED
• Bachelor's degree and 4-6 years of relevant brand experience in the media/entertainment industry
• Experience in a creative and/or media agency is required
• Must have copywriting experience, writing either scripts, treatments and copy for creative concepts
• A thirst for new trends, technology, and branded content with a strong sense of storytelling in the TV and digital space
• Passion for and track record of developing integrated marketing and multi-platform marketing strategies with TV IP and working within or alongside TV creative and TV advertising groups across a highly-matrixed organization
• Must be seasoned in scripted and unscripted on-set activation for high profile network programs
• Excellent communicator and strategic thinker with ability to lead and collaborate across divisions and functions
• Proven success in high profile, 360 custom brand partnerships
• Detail-oriented and a willingness to roll up sleeves and get things done
• Proficiency using Word, Keynote and PowerPoint
• Ability to effectively communicate/pitch partnership ideas