Digital Director
Fairchild Media Group
New York (Manhattan), NYThis is a Full Time Job
Fairchild: Digital Director
We are seeking a motivated and detail-oriented Digital Director to lead a team of digital writers, identifying breaking news, trending stories, and cultural moments, and assign content swiftly and accordingly.
Responsibilities will include:
• Lead a team of digital writers plus freelancers and foster a collaborative, ambitious and ideas-driven culture for WWD, Beauty Inc and Footwear News
• Assign, edit, and write digital content across the site, ensuring accuracy, voice consistency, and editorial quality
• Maintain and regularly update the editorial calendar, balancing timely content with evergreen priorities while ensuring team meets deadlines and traffic goals
• Communicate and collaborate with the Eye team on coverage of red carpet and celebrities and the Fashion team on style and trends, creating synergy and avoiding duplication
• With the senior editorial team, design and develop the publication’s SEO strategy, including keyword research, headline optimization, evergreen content planning, and performance tracking, and execute accordingly
• Work with editors and writers across the organization to ensure best and consistent SEO practices
• Monitor, analyze and report on traffic trends, search performance, and audience behavior to inform content decisions; create internal reporting system and decks to present to senior-level staff
• Pitch, package, and optimize stories for Apple News and other distribution or syndication partners
• Liaise with depts for tentpoles, big initiatives, business-related events, and special projects and create a content plan
• Serve as a point-person for web needs for staff members, and monitor user experience for the reader, working closely with the Product team
• Ensure content meets legal, ethical, and fact-checking standards
Requirements:
• At least five years of digital news experience at a media outlet with a deep understanding of what resonates online
• Someone who is chronically online and can identify an emerging shift in consumer behavior and use of language, what topics are gaining traction and identify rising talent
• A strong vision, sharp editorial eye, clear communicator who is comfortable speaking in front of staff members and approaching and collaborating with senior-level editors across the publication
• Culturally in-tune, able to identify the nuance of each bureau, department and beat and communicate accordingly
• Familiarity with interests and needs of the Fairchild publication trade and consumer reader
• A proven track record of managing a team and collaborating with other departments across multiple platforms
• A strong understanding of audience analytics; familiarity with digital subscriptions a plus
• An elastic mindset that is in tune with the industry, current affairs and the needs of an evolving newsroom
At PMC, we believe working in a highly collaborative, office-first environment fosters real-time communication, spontaneous idea sharing, and stronger interpersonal relationships that drive innovation and team cohesion. PMC prioritizes in-person collaboration and does not offer remote-only roles.
Salary/Benefits
$80,000 - $90,000 /year USD
Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role.
Benefits
• Medical, dental, and vision insurance
• Flexible Spending Accounts (Healthcare, Dependent Care & Commuter)
• Employee Assistance Program
• Life Insurance
• Short- and long-term disability
• Paid Parental Leave
• 401(k) Retirement Plan with an Employer match
Perks
• Company discounts
• Pet Insurance
• Home & Auto Insurance
• Mortgage discounts
• Savings on wellness, lifestyle, and financial essentials
• Flexible Vacation Policy
Additional Information
Fairchild is home to iconic brands including Women’s Wear Daily (WWD), Footwear News (FN), Beauty Inc, and Sourcing Journal, serving as a leading business authority in the global fashion, beauty, and retail industries. FMG, the publisher of these brands, provides timely and credible business news alongside key fashion trends to a dedicated readership that includes retailers, designers, manufacturers, marketers, financiers, Wall Street analysts, media executives, and trend-makers. WWD is recognized for its comprehensive coverage of the fashion, retail, and beauty sectors, while Beauty Inc offers in-depth reporting on industry trends and marketplace developments through its printed issues and digital publication. Footwear News delivers insights and strategies for senior footwear and fashion executives, highlighting emerging designers and significant trends. Additionally, Sourcing Journal Media, LLC is the largest B2B resource for executives in the apparel, textile, and footwear industries, producing essential publications and events that empower industry leaders with expert commentary and analysis.