Underwriting Sales Executive
WYPR
Baltimore, MDFull Time Job
WYPR 88.1 FM, Baltimore's NPR radio station - is seeking a full-time sales professional to join the underwriting team. The ideal candidate will be someone who can develop new client relationships through cold calling, networking, and referrals from existing clients. Must be able to interpret industry qualitative & quantitative research. This candidate should have knowledge of digital advertising principles and digital sales assets as well as excellent presentation and closing skills. We are looking for a professional who is passionate, resilient and a creative thinker. Prior media sales experience required.
Role & Responsibilities:
Maintain account lists and soliciting new business through prospecting and cold calling
Servicing and growing existing assigned accounts/budgets
Identify clients' advertising needs and develop and present customized solutions to meet those needs to ad agencies & direct clients
Prepare promotional plans, sales literature, and advertising proposals
Develop and maintain relationships with clients by providing top quality service
Investigate and resolve customer problems
Communicate with other departments to assure quality service in placing orders and arranging promotional events
Exceeding sales budgets and collection of sold accounts
Relentless new business development
Able to interpret industry qualitative & quantitative research
Requirements:
Exceptional communication and negotiation skills
Self-motivated, goal driven and creative
Ability to multi-task in a fast-paced environment
Valid driver's license and a vehicle with appropriate insurance
Prior experience in sales/marketing
Previous radio sales experience preferred
A track record of exceeding monthly revenue goals
Knowledge of digital advertising principles and digital sales assets
Excellent presentation and closing skills
Additional Information
WYPR is a long-standing, reliable source of news, captivating programming and community engagement in the greater Baltimore and Maryland region.
The mission of Your Public Radio Corporation is to inform, connect and even challenge the listeners we serve in the metropolitan Baltimore area and the State of Maryland by broadcasting programs of intellectual integrity and cultural merit so as to provide an unbiased perspective of the events of today and to enrich the minds and spirits of our audience.