Digital Marketing Coordinator

This is a Full Time Job

The Role and What You'll Do:

TKO is seeking a skilled Digital Coordinator to join our team. The Coordinator will be responsible for supporting the execution of digital first programs that deliver value to partners across the portfolio. This role focuses on increasing brand awareness/perception, delivering on partner brand and business KPIs, and driving revenue growth and increased brand presence of commercial partners across TKO online channels, ensuring every output reflects efficiency, innovation, and excellence.
• Help to develop and execute comprehensive digital marketing strategies aligned with business goals
• Support online campaigns across channels such as email marketing, social media, display advertising, and content marketing
• Help to manage digital marketing budgets and ensure cost-effective campaign performance
• Plan, execute, and optimize paid advertising campaigns
• Support content creation for websites, email campaigns, and social media platforms
• Optimize campaign performance, user experience, conversion and click through rates
• Help to manage project timelines, budgets, and resources, ensuring efficient execution and delivery, including building media plans and social media strategy and scheduling
• Develop and maintain strong relationships with clients and partners, understanding their needs and objectives to deliver tailored digital solutions
• Collaborate with internal teams (Business Development, Partnership Marketing, Production, etc.), brand partners, external agencies, and vendors
• Monitor and analyze performance using tools like Google Analytics and marketing dashboards
• Identify and propose new opportunities for digital activations and partnerships that align with the business objectives.
• Stay up to date with digital marketing trends, tools, and best practices

You Have These:
• Bachelor's degree in Marketing, Business, Communications, or a related field
• 1-2 years of proven experience in digital marketing, online campaign management, media planning, media buying or digital media agency experience
• Experience with analytics tools (e.g., Emplifi, Google Ad Manager)
• Strong understanding of SEO, PPC, social media, email marketing, and content marketing
• Excellent communication, project management, and analytical skills with the ability to prioritize tasks, manage timelines, and meet deadlines.
• Strong analytical and problem-solving skills, with the ability to measure and optimize project performance.
• Ability to work in a fast-paced environment and adapt to changing priorities.

We'd Love If You Also Have These:
• Certification in Google Ads, Google Analytics, or other digital marketing platforms
• Experience with marketing automation tools and CRM systems
• Knowledge of basic web development, graphic design and video editing principles
• Experience working in the sports or entertainment industry.
• Knowledge of the WWE and PBR