Sr. Director, Acquisition Marketing
Whalerock Industries
Santa Monica, CAThis was removed by the employer on 11/3/2015 1:46:00 PM PST
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Full Time Job
Whalerock Industries is looking for a strong leader who excels at acquisition marketing across web and native apps. This is a roll-up-your-sleeves and get-your-hands-dirty role plus an opportunity to grow and manage a team of killer next-gen marketers. The ideal candidate:
Will…
• Oversee acquisition marketing for Whalerock’s digital brands across all platforms
• Manage and grow a team of data-driven marketing ninjas
• Work with business leaders to establish LTVs within and across business units
• Optimize all acquisition channels
• Inform programming decisions and pricing/packaging strategies
Is…
• A proven leader and influencer, with experience in aligning and building teams and inspiring an organization
• Creative – as it pertains to generating and executing innovative ways to acquire and retain customers or users
• Enthusiastic – for supporting business-building efforts, strategically and tactically
• Detail-oriented with strong organizational and operational skills.
• Builder – thrives in environments and on projects that are in a developing stage
• Fast paced – has ability to move quickly and pivot just as fast, when needed
Has…
• 7 years working within digital media and brand marketing
• A self-managed, proactive work style with a take-charge attitude
• Ability to help identify the correct strategy, translate that into actionable plans, and identify potential partners to help fulfil that plan
• Strong leadership skills – talent acquisition and development
• Effective and efficient decision making skills with a bend toward collaboration.
• Integrity and honesty as core values.
• Experience to make good judgment calls – comfortable operating with many unknowns and the wisdom to leverage that experience even when it’s unchartered territory.
Success at Whalerock Industries requires that…
• You have a sense of humor.
• You love to win.
• You like getting your hands dirty.
• You solve problems.
• You are entrepreneurial, smart, and passionate.
• You know the acronyms but speak in plain English.
• If you don't know something, you say so. Then go figure it out quickly.
• You naturally go the extra mile.
• You thrive in a fast-paced work environment, readily adapting to continually changing priorities and aggressive project timeframes.
• You give credit to others where credit is due and take responsibility for misses when they rest with you.
• Did we mention you love to win?
Whalerock Industries is a Santa Monica based company with interests across the media and technology landscape. Whalerock’s digital brands include Wonderwall, Moviefone, Mandatory, Mom.me, Tested, Tasted, PawNation, Purple Clover, and Cinefix, among others. Whalerock Industries has strategic alliances with MGM, Starcom MediaVest, P&G, Aol, AARP, Microsoft, YouTube and other major global institutions to bring world-class premium content and experiences to tens of millions of people every month across all devices and screens.