Sr. Manager, Warner Music U

This is a Full Time Job

WMG's top priority is the safety and wellbeing of its team members, artists and songwriters across the globe. In response to COVID-19, WMG is fully committed to helping its people balance their home and life commitments with flexible working options, virtual wellness sessions, and more. WMG strives to maintain a COVID-free workplace. To that end, being fully vaccinated against COVID-19 is a condition of employment for all US new employees, prior to the commencement of employment. If you are hired, you will be required to provide proof of your vaccination as part of your new employee onboarding process, subject to our legal obligation to make reasonable accommodations in certain limited circumstances.

Job Description:

At Warner Music Group we're all about our people. Our global company is made up of knowledgeable, passionate, and creative individuals. Our commitment to Diversity, Equity and Inclusion fosters a culture where you can truly belong, contribute, and grow. We believe in each individual's value and encourage applications from people of any age, gender identity, sexual orientation, race, religion, ethnicity, disability, veteran status, and any other characteristic or identity.

It is the mission of every member of the WMG team around the world to create a nurturing environment for artists, songwriters, and the people behind the music – at every stage of their career. We strive to set WMG apart by embracing innovation – an integral part of our company's DNA.

Consider a career at WMG and be a part of one of the most influential forces in culture today.

A little bit about our team:

Warner Music U is the team within the Warner Music Group that plans, creates and delivers content and experiences by and for young creatives, all with the intention of creating lifelong fans for our artists and labels. Warner Music U works alongside WEA, ADA, WMG's label partners, and the Artist & Fan Services team to create semester long marketing campaigns. Additionally, Warner Music U works with the WEA Global Commercial Services team to maximize WMG revenue and market share leading through best practices, platform expertise and forward-thinking solutions that support our recorded music strategy.

Why this could be your next big break:

Lead and supervise a team of approximately 20 Warner Music U Reps, one manager, and one coordinator. Under Direction of the VP of Retail & Platform Marketing, work closely with various departments within WEA & ADA and with WMG labels and O&O properties to outline and implement marketing strategies for priority projects and artists.

Here you'll get to:
• Oversee management of approximately 20 college students across the US and two direct reports that are responsible for artist development, digital marketing campaigns, label support, tour support, and artist services support.
• Attend regular WEA/ADA, Warner Artist & Fan Experiences, and label marketing meetings and lead the brainstorming and development of artist, tour, and/or merchandise marketing campaigns.
• Collaborate with label partners to determine priorities for fall and spring semesters.
• Work in counterpart with Retail & Platform Marketing team to plan and execute digital activations and events on college campuses or in local markets to generate buzz and awareness of priority artists.
• Create and distribute actionable B2B reporting of Instagram and TikTok analytics, social media trends, Gen-Z insights, and student feedback for WMG labels and artist managers.
• Offer growth and guidance for reps looking to pursue a full-time career in the music industry. Connect team members directly with full time employees, artists, managers, etc. for educational sessions and mentoring opportunities.
• Spearhead recruitment strategies and leverage relationships with universities, high schools, brands, and local influencers to build the WMU team.
• Collaborate with Student Programs Manager to provide insight and establish best pract