
Senior Director/ Vice President, Marketing - Black Music
Warner Music Group
New York, NYThis was removed by the employer on 6/17/2022 6:31:00 AM PST
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This is a Full Time Job
WMG's top priority is the safety and wellbeing of its team members, artists and songwriters across the globe. In response to COVID-19, WMG is fully committed to helping its people balance their home and life commitments with flexible working options, virtual wellness sessions, and more. WMG strives to maintain a COVID-free workplace. To that end, being fully vaccinated against COVID-19 is a condition of employment for all US new employees, prior to the commencement of employment. If you are hired, you will be required to provide proof of your vaccination as part of your new employee onboarding process, subject to our legal obligation to make reasonable accommodations in certain limited circumstances.
Job Description:
At Warner Music Group we're all about our people. Our global company is made up of knowledgeable, passionate, and creative individuals. Our commitment to Diversity, Equity and Inclusion fosters a culture where you can truly belong, contribute, and grow. We believe in each individual's value and encourage applications from people of any age, gender identity, sexual orientation, race, religion, ethnicity, disability, veteran status, and any other characteristic or identity.
It is the mission of every member of the WMG team around the world to create a nurturing environment for artists, songwriters, and the people behind the music – at every stage of their career. We strive to set WMG apart by embracing innovation – an integral part of our company's DNA.
Consider a career at WMG and be a part of one of the most influential forces in culture today.
Job Title: Senior Director/ Vice President, Marketing - Black Music
A little bit about our team:
As Senior Director or Vice President of Marketing in the Black Music department, you will responsible for the creation and implementation of Atlantic and artist branded Marketing campaigns.
You will get to work with various departments in the company to ideate, execute, and maximize the visibility and awareness of all projects.
Why this could be your next big break:
You will be responsible for finding creative and innovative ways to engage with your artists, other departments in the company, partners, fans, etc. on all aspects of your project. These efforts will not only help internally but will also aid in maintaining Atlantic Records' position as being one of the most innovative and successful labels in the market.
Here you'll get to:
• You will work with various teams and corporate representatives to promote and preserve proper Diversity and Inclusion in all aspects of the business.
• You will manage all aspects of artists' product development (physical and digital) from concept to completion and implement comprehensive marketing initiatives for each project with a focus on global audience engagement and growth.
• You will formulate budgets with core team members/departments, department head, finance, and top executives and allocate project dollars accordingly.
• You will cultivate and maintain new relationships with prospective and existing corporate & external brand partners.
• You will develop ideas to maximize exposure for each artist through performances, special appearances, promotions, grassroots marketing, and online tools.
• You will stay up to date on all Marketing and social trends
• You will work with the art department and/or third party creatives to develop the artist branding and assist in the ideation of design ideas for all aspects of the creative campaign.
• You will provide guidance and manage the department coordinators and assistants.
About you:
• 6+ years' experience in Marketing/Product Management/Brand Management (3 years preferably in the music industry).
• Experience in developing, creating and implementing Marketing plans.
• Passion for managing projects that require input from multiple departments, with the ability to coordinate these joint efforts for the benefit of the label (Atlantic Records) and t