
Senior Director, Brand Management
Warner Music Group
Los Angeles, CAThis is a Full Time Job
As a Brand Manager, you are responsible for managing artist accounts and developing product strategy with creative oversight across a roster of artists. As the central lead for each artist, you advocate for their vision and business in online sales, tour merchandise, VIP ticketing, in-store sales, and intellectual property agreements. Additionally, you coordinate the progress of projects through internal teams including build, manufacturing, promotional efforts, advertising, data acquisition, ecommerce operations, and finance.
You are accountable for maintaining budgets and revenue targets for your roster, while partnering closely with marketing and advertising teams to optimize commercial performance. As a leader within the Brand Management team, you are also responsible for ensuring topline revenue and profitability goals are met. In addition, you manage relationships with label partners, ensuring alignment with their priorities and successful execution of shared objectives.
Here you'll get to:
• Serve as the primary point of contact and strategic lead for a group of artists and their teams
• Build and maintain strong relationships with artists, management, and label partners
• Develop and execute artist strategies across ecommerce, touring merchandise, VIP, retail, and licensing
• Drive artist approvals across product, creative, touring, sales, and rights management initiatives
• Coordinate cross-functionally with creative, production, marketing, ecommerce, and finance teams
• Own artist calendars, key milestones, and performance tracking
• Manage budgets, revenue targets, and overall P&L performance for assigned accounts
• Oversee product development and creative direction in partnership with artists and internal teams
• Lead key business reviews and planning meetings with internal and external partners
• Manage and mentor junior team members within your pod
About you:
• 5 years of experience in an operational or similar role
• Experience working with or alongside artist management companies and or labels
• Deep hands-on experience with the systems and day to day operations of a merchandise and/or D2C company
• Ability to collaborate effectively across creative, social, e-commerce, and operations teams
• Highly analytical with a creative, growth-oriented mindset
We'd love it if you also had:
• Creative abilities or the ability to use Photoshop
• Experience with social media management
• An understanding of production methods (namely screen printing and embroidery)
• A love for artists on Warner Music Group
We're taking our time to review all resumes, and to find the best people for WMG.
This position requires a minimum of 5 days per week in the office. We value in-office collaboration, which is essential for talent development and strong working relationships.
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Salary/Benefits
$120,000 - $175,000 /year USD
The actual base pay is dependent upon many factors, such as work experience and business needs.
Additional Information
Warner Music Group is a global collective of music makers, tech innovators, and passionate team members dedicated to turning dreams into stardom and audiences into fans. Guided by core values of curiosity, collaboration, and commitment, WMG fosters creativity and innovation while emphasizing teamwork and integrity. The company is home to a diverse range of artists, musicians, and songwriters, and is committed to creating a respectful work environment that values varied backgrounds and experiences. WMG encompasses renowned recording labels such as 10K Projects, Asylum, Atlantic Music Group, and Warner Records, as well as Warner Chappell Music, which represents a vast catalog of songwriters and producers. Additionally, WMG includes ADA, which supports the independent community, and WMX, its merchandise and e-commerce services division. With a focus on connecting artists with fans through various channels, including merchandise and direct-to-consumer experiences, Warner Music Group stands as a leader in the music industry while retaining the creative spirit of a nimble independent.