Marketing Manager, Atlantic Outpost

This is a Full Time Job

Job Title: Manager, Marketing - Atlantic Outpost

Reports To: Vice President, Marketing, Atlantic Outpost

Department: Marketing - Atlantic Outpost

Location: Nashville, TN

A little bit about our team:

Atlantic Outpost is a lifestyle brand rooted in Country and Americana music working with artists such as STELLA LEFTY, Sam Barber, Cameron Whitcomb and more. The Marketing Department is responsible for overseeing all marketing strategies for Outpost while also streamlining communication internally and externally.

Your role:

As Marketing Manager at Atlantic Outpost, you will be instrumental in crafting and implementing innovative marketing campaigns for our artists. This role involves working hand-in-hand with talent, their management, and various internal teams to elevate our artists' profiles and ensure their music resonates with a global audience.

Here you'll get to:
• You will plan, develop and execute comprehensive marketing campaigns for each project.
• You will manage budgets across departments and in partnership with the VP, Marketing and Marketing Operations team.
• You will be responsible for developing and executing strategies that drive audience growth, engagement, and long-term development.
• You will be the day-to-day contact between artists, artist managers, internal label department (A&R, digital, publicity) and external agencies.
• You will be responsible for scheduling and leading weekly artist marketing meetings.
• You will coordinate the production of marketing assets, and work closely with the Creative Department and / or other creatives to develop cohesive and identifiable brand strategies for each artist.
• You will track streaming metrics, social engagement and ad performance to generate regular reports and optimize campaigns alongside the Digital Department.
• You will travel as necessary.
• You will troubleshoot issues and act as a problem solver.
• You will maintain relationships with artists management, the Nashville community and more.
• You will stay up to date on all Marketing and social trends.

Rockstar candidates should have/be experienced in:
• Experience in developing, creating, and implementing strategic marketing plans.
• Effective written and verbal communication skills.
• Experience in executing an idea from conception to execution.
• Analytical skills, with the ability to make informed decisions in a timely manner.
• Experience in demonstrating excellent planning, negotiation, and problem-solving skills in a fast-paced business environment.
• Can multi-task and is comfortable wearing many hats.
• Strong organizational skills and adaptability.
• Being a team player.
• Experience working cross-functionally.
• Working in Country music.

It would be music to our ears if you also had:
• You have a bachelor's degree in marketing, communications, or business from an accredited 4-year university.
• An already established network of industry contacts, especially in Nashville.
• Basic knowledge of FTP/HTML services and web-based programs.
• Strong understanding of social platforms and trends.
• Experience with photoshop or other editing software.

Love this job and want to apply?

Click the ''Apply'' link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.

Don't be discouraged if you don't hear from us right away. We're taking our time to review all resumes, and to find the best people for WMG.

Thanks for your interest in working for WMG. We love it here, and think you will, too.

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You must be legally authorized to work in the United States as of your first day of employment with WMG. Valid proof of work authorization will be required upon hire in accordance with federal law.

Links to relevant documents: