Manager/ Associate Director, Brand Partnerships - Black Music

This is a Full Time Job

WMG's top priority is the safety and wellbeing of its team members, artists and songwriters across the globe. In response to COVID-19, WMG is fully committed to helping its people balance their home and life commitments with flexible working options, virtual wellness sessions, and more. WMG strives to maintain a COVID-free workplace. To that end, being fully vaccinated against COVID-19 is a condition of employment for all US new employees, prior to the commencement of employment. If you are hired, you will be required to provide proof of your vaccination as part of your new employee onboarding process, subject to our legal obligation to make reasonable accommodations in certain limited circumstances.

Job Description:

At Warner Music Group we're all about our people. Our global company is made up of knowledgeable, passionate, and creative individuals. Our commitment to Diversity, Equity and Inclusion fosters a culture where you can truly belong, contribute, and grow. We believe in each individual's value and encourage applications from people of any age, gender identity, sexual orientation, race, religion, ethnicity, disability, veteran status, and any other characteristic or identity.

It is the mission of every member of the WMG team around the world to create a nurturing environment for artists, songwriters, and the people behind the music – at every stage of their career. We strive to set WMG apart by embracing innovation – an integral part of our company's DNA.

Consider a career at WMG and be a part of one of the most influential forces in culture today.

Job Title: Manager/ Associate Director, Brand Partnerships - Black Music

A little bit about our team:

The Brand Partnerships and Commercial Licensing Department is responsible for all outreach to brands and advertising agencies, with the ultimate goal of aligning the label, affiliated labels and/or individual or a group of artists with branded campaigns.

Why this could be your next big break:

You will be cultivating partnerships for the company and Atlantic's diverse roster of top-notch artists, specifically within the Black music space, with the goal of A) driving revenue for the label and generating income for our artists; B) creating impactful and collaborative campaigns and promotions to increase streams and increase social stats, raise the profile of our artists and the Atlantic Records brand; C) funding our creative marketing campaigns; and D) offsetting our marketing costs.

Here you'll get to:
• Ideate, devise, pitch and execute artist and label-based campaigns and promotions, varying in size and scope that involve digital and above-the-line commercial spots, tour partnerships, video product placement, social posts, branded events, music licensing and all other brand-based activation elements.
• Cultivate and maintain key relationships with CEOs, CMOs, ad agencies, brand marketers, and digital agencies to create opportunities for the label and our artists. Primary label liaison with the advertising and brand marketing community.
• Work with product managers, digital marketers, radio promotion, sales, publicity, art department and brand licensing departments to develop creative marketing strategy and plans as needed for all developing and established artists.
• Work with legal and business affairs to execute all deals.
• Work with WMG on large deals to advantage company position, artist exposure, bring in licensing and streaming revenue.
• Work within established budget to execute and coordinate key marketing programs.
• Manage staff and communicate company priorities to maximize marketing opportunities for our artists.

About you:
• Minimum 3 years of experience in a label strategic marketing, marketing services, or brand management, college educated or highly specialized experience.
• Knowledge of urban culture and up-and-coming artists in the Black music space
• Creative marketing ideas
• Strong writing skills
• De