Director of E-Commerce and Artist Services

This is a Full Time Job

Your role:

The Director, E-Commerce Artist & Label Services, Homemade / WMX will be responsible for planning and executing direct-to-consumer marketing strategies for a portfolio of artists and campaigns, working closely with label marketing teams, WMX brand managers, and global marketing partners. This role serves as a strategic connector between labels and WMX, ensuring D2C initiatives are thoughtfully integrated into broader campaign plans while driving measurable growth across artist ecommerce and fan engagement.

Here you'll get to:
• Partner closely with label marketing teams to align D2C strategies with album, tour, and broader artist campaigns
• Collaborate with WMX brand managers to develop and execute D2C marketing plans for assigned artists
• Work with global marketing teams to ensure consistency and scalability across regions
• Translate campaign goals into actionable D2C marketing tactics across email, SMS, paid media, and onsite promotions
• Coordinate timelines, messaging, and launches across internal teams including ecommerce, creative, and operations
• Monitor campaign performance and optimize in real time based on data and fan behavior
• Surface opportunities to expand D2C initiatives beyond core campaigns

About you:
• You are a collaborative marketing leader who thrives in cross-functional environments
• You understand the dynamics of label marketing and artist campaigns
• You are comfortable balancing multiple stakeholders and working across teams
• You are both strategic and execution-oriented
• You value clarity, organization, and follow-through
• 3-6 Years in a similar role

We'd love it if you also had:
• Experience partnering with label marketing or similarly matrixed organizations
• Ability to manage multiple campaigns and timelines simultaneously

Love this job and want to apply?

Click the ''Apply'' link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.

Don't be discouraged if you don't hear from us right away. We're taking our time to review all resumes, and to find the best people for WMG.

Thanks for your interest in working for WMG. We love it here, and think you will, too.

This position requires a minimum of 4 days per week in the office. We value in-office collaboration, which is essential for talent development and strong working relationships. #LI-Onsite