Director, Marketing

This is a Full Time Job

Director, Marketing
Job Description:

We are Warner Music Group, home to a broad roster of new stars and legendary artists through a collection of the best-known record labels in the music industry including Asylum, Atlantic, Big Beat, Canvasback, East West, Elektra, Erato, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Reprise, Rhino, Roadrunner, Sire, Spinnin', Warner Records, Warner Classics, and Warner Music Nashville, as well as Warner Chappell Music, one of the world's leading music publishers, with a catalog of more than one million copyrights worldwide.

Warner Chappell Production Music (WCPM) is a global leader in the production music industry with over 35 years of experience and success and boasts 140,000+ music tracks in its catalogs. With new leadership, a forthcoming new website and (2) new recording studios (Nashville, Los Angeles), WCPM is poised for growth in numerous segments of the music industry including expansion of its custom music services, online presence and co-venture opportunities. This is an exciting opportunity to work with a highly-motivated team focused on establishing a strong music production presence in Los Angeles.

A little bit about our team:

Warner Chappell Production Music is a part of Warner Music Group, home to a collection of the best-known record labels in the music industry, including Atlantic, Elektra, Rhino, and Warner Records, as well as Warner Chappell Music, one of the world's leading music publishers, with a catalog of more than one million copyrights worldwide. WCPM have been the recipients of many industry awards, including multiple Emmy®, Telly, ADDY and Promax honors.
We are currently seeking a dynamic, hands-on Brand Director with leadership skills and proven marketing savvy who can bring new ideas to the table, inspire team participation and nurture ideas and strategies to fully-realized, high-level execution.

Why this could be your next big break:

The perfect candidate will have a deep understanding of both production music and TV/Film production industries and will report to the Head of Production while working closely with other key executives on strategy and initiatives. This position oversees all aspects of the WCPM brand as it pertains to marketing and sales initiatives including overall brand guidelines and messaging, catalog/album/artist promotions, website updates, advertising campaigns, SEO, social media, event organizing, in-house and client presentations, contests and give-aways. The Brand Director will oversee the Manager of Marketing (Nashville), source various consultants as needed and strategize closely with sales and production divisions to promote various products and services.

Here you'll get to:
• Oversee Manager of Marketing based in Nashville, TN.
• Work with WCPM executives including affiliate offices (Germany, UK, France), to help craft, execute and maintain brand 'look and feel' across regions.
• Develop and oversee promotional campaigns for existing catalogs, new catalog launches and album releases.
• Working with Marketing Mgr , Production Mgr and tech teams, manage and maintain 'look and feel' of various WCPM websites (Soundminer, SourceAudio, SyncTank, etc.) including imagery, news updates, event coverage.
• Work with Head of Production and team to create and oversee all marketing campaigns and outreach including digital (e-blasts, online contests, newsletters, streaming concerts, social media, etc.) and print.
• Strategize and oversee key events including music showcases, studio open houses, release parties, client and/or business partner gatherings, sponsorships (award shows, conferences, etc.)
• Oversee development of branding strategy for new 'sub-brands' of WCPM (custom music, clearance and cue sheet services, etc.)
• Attend various events here and abroad to manage/coordinate WCPM's involvement with yearly conferences, tradeshows, industry gatherings, etc.
• Work with Mgr. Marketing and Nashville team to p