Coordinator, Commerce & Marketing

This is a Full Time Job

Coordinator, Commerce & Marketing
Job Description:


For more than four decades, WMG has been an industry-leading force in providing a world-class array of services designed to help artists and labels grow their careers and their businesses. Artist & Label Services is the umbrella for WEA (Warner-Elektra-Atlantic) – the pioneering WEA distribution and marketing network – and Alternative Distribution Alliance (ADA) – the groundbreaking global distribution company for independent artists and labels.

A little bit about our team:

ADA Worldwide strives to provide independent artists and label partners with access to the resources, relationships and experience required to share their creative vision with a global audience. We honor our diverse history and embrace the future with unwavering passion & ambition.

As the independent sales and marketing arm of Warner Music Group, the ADA Label Management team works closely with distributed artists and label partners to help realize our common goals for promoting music on a global basis while optimizing sales opportunities. The Commerce & Marketing team sits at the center of ADA, collaborating with label management, operations, services, finance, business affairs and the whole of Warner Music Group.

Why this could be your next big break:

This role is a unique opportunity to work with exciting independent artists and label partners while helping ADA's commercial and marketing teams guide labels and helping to get their creative to the masses. In addition to being at the forefront of a distribution community, this position has the visibility and engagement in all the new methods of music delivery and consumption. This position will have the ability to make a meaningful impact on ADA's business; while also developing relationships with our label partners, DSP's, artists, employees and co-workers.

Here you'll get to:
• Help assist the Executive Vice President of Commerce and Marketing.
• Communicate your deep passion and interest in music across all genres!
• Serve as a key liaison in the creation and timely delivery of key sales and marketing collateral both on the account and internal facing side.
• Learn and maintain an acute understanding of commercial and marketing initiatives around key Digital Service Providers (Spotify, Apple Music, YouTube, Amazon, Pandora etc.) and how they intersect with socials
• Work closely with ADA Digital team on pitches for playlisting consideration.
• Work with the Warner Music Research + Analytics on various projects.

Rockstar candidates will be able to:
• Provide support to the EVP of Commerce & Marketing to help coordinate efforts while helping to provide additional support on an as-needed basis to our commercial team(s).
• Pro-actively maintain and coordinate meeting calendars.
• Create, organize and disseminate weekly internal marketing and sales reports.
• Maintain and source information for ''best practices'' and account opportunity dashboard (North Star).
• Assist EVP and commercial team with Marketing and Sales information around new releases and on-going priorities for various account communications.
• Work with label services to learn, understand, and analyze demographics that make up artists' fan bases and how to maximize connectivity across sales and marketing platforms.
• Analyze results of marketing efforts as well as other appropriate contextual marketing conditions; identify key opportunities and communicate these internally/externally when needed.
• Clearly maintain appropriate historical records on projects to help future planning needs.
• Serve as liaison with independent marketing companies to facilitate record label's marketing/promotional efforts
• Liaise with external label staff to maintain successful, productive working partnerships.
• Communicate status of, and issues relating to, album releases to key executives and all departments company wide.

It would be music to our ears if yo