Coordinator, Audience Engagement

This is a Full Time Job

Coordinator, Audience Engagement (Temp)

WMG's top priority is the safety and wellbeing of its team members, artists and songwriters across the globe. In response to COVID-19, WMG is fully committed to helping its people balance their home and life commitments with flexible working options, virtual wellness sessions, and more. WMG strives to maintain a COVID-free workplace. To that end, being fully vaccinated against COVID-19 is a condition of employment for all US new employees, prior to the commencement of employment. If you are hired, you will be required to provide proof of your vaccination as part of your new employee onboarding process, subject to our legal obligation to make reasonable accommodations in certain limited circumstances.

Job Description:

At Warner Music Group we're all about our people. Our global company is made up of knowledgeable, passionate, and creative individuals. Our commitment to Diversity, Equity and Inclusion fosters a culture where you can truly belong, contribute, and grow. We believe in each individual's value and encourage applications from people of any age, gender identity, sexual orientation, race, religion, ethnicity, disability, veteran status, and any other characteristic or identity.

It is the mission of every member of the WMG team around the world to create a nurturing environment for artists, songwriters, and the people behind the music – at every stage of their career. We strive to set WMG apart by embracing innovation – an integral part of our company's DNA.

Consider a career at WMG and be a part of one of the most influential forces in culture today.

The Audience Engagement team sits at the center of Warner Music Group, guiding and supporting our frontline labels, international territories, and WEA teams in their mission to bring our artists' music to millions of fans around the world.

This group empowers global marketing teams to build connections with audiences, drive fan engagement and make data driven decisions towards an always-on strategy for our key artists and owned & operated brands. The team supports various aspects of the business including streaming, ecommerce, touring, VIP, and retail partnerships.

Why this could be your next big break:

You will work one-on-one with the Audience lead in Los Angeles, along with the Global Audience Engagement & Insights team, to support the development of always-on marketing programs. You will also have the unique and exciting opportunity to help grow a startup brand within a major label environment. By joining the team, you will interact directly with global fan communities and facilitate meaningful connections between artists and their fans.

Here you'll get to:
• You will support the development of digital marketing plans, from briefing in projects through to completion, in alignment with always-on marketing calendars.
• Distribute content to social media, email, and SMS channels, developing copy and creative assets where needed (images, videos, gifs, B2B and B2C artist/brand assets).
• Provide assistance with paid social media, search, and affiliate partnership campaigns.
• Monitor streaming and e-commerce campaign performance across all labels and brands, providing weekly recaps to global teams.
• Participate in Audience Engagement planning meetings and assist in the creation of pitch materials and documentation.
• Conduct market research and coordinate audience tests to support optimization efforts.
• Facilitate digital sweepstakes logistics, organize and distribute tickets for artist shows, and liase with contest winners for special events.

About you:
• You have a Bachelor's degree preferred or equivalent training, education, and experience.
• You have 1+ years of previous brand marketing or digital marketing experience.
• You are creative with a pulse on social media trends and a passion for digital innovation.
• You are organized and detail-oriented, with excellent problem-solving, cu