Manager, Digital Content

This is a Full Time Job

Location: Burbank, California, United States of America

Your New Role...

The Manager, Digital content will lead the team in social media campaign strategy and creative direction. Working across WBD, external partners, and closely with our primary social media agency, they will ensure that content strategy reflects platform best practices and franchise marketing objectives while continually innovating based on performance and social media trend evolution.

Your Role Accountabilities…
• Lead planning, ideation, development, and execution for @HarryPotter social channels (Facebook, Instagram, Threads, TikTok) to drive engagement, cultural relevance, and positive fan conversation. Manage social media agency, providing strategic direction, creative feedback, and key deliverable information.
• Work closely with teams across WWD to ensure social media plans and aligned and integrated with key campaigns and priorities in addition to following appropriate legal and marketing guidelines
• Manage and oversee timetables with direct hands-on management of meetings, follow up, timelines, routing materials for approvals, campaign assets
• Actively examine, interpret, and report on fan sentiment and social metrics to guide the team on actionable insights
• Management of social media executive
• Maintain a deep level of understanding of the social media landscape, and develop impactful relationships with platform partners and other social media leaders within WBD

Qualifications and Experience...
• College degree required
• 5-7 years experience on social media team for AAA entertainment brand
• Experience concepting and leading social media campaigns
• Deep knowledge of social media trends, platform best practices, and overall content marketing landscape
• Strong copywriting and creative-directing prowess
• Strong verbal and written communication skills
• Ability to craft social media content aligned with consumer trends and media landscape changes



The Legal Bits…
Pay Range: $70,000.00 - $130,000.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.