EntertainmentCareers.Net
Marketing Manager
VStar Entertainment
Minneapolis, MN
Uh oh, this posting was removed on 8/27/2018 9:07:00 AM PST
Don't worry we have a lot of jobs on the site like this one;
Browse all jobs
Browse the Marketing Category
Search for Marketing Manager jobs in Minneapolis-MN
About VStar Entertainment Group
VStar Entertainment Group is a leading entertainment company and producer of unforgettable live experiences for audiences in the U.S. and internationally. From concept through activation, VStar imagines and creates custom tours featuring original content, and licensed, branded tours that provide highly engaging entertainment for fans of all ages. With nearly four decades of expertise in all aspects of event production and management, VStar delivers turnkey, in-house solutions for theatrical shows, interactive exhibits and brand activations. VStar also creates custom-fabricated mascots and costumes, large-scale sets, scenery and 3-D installations, serving as a valued resource for professional sports teams, Fortune 500 companies and experiential marketing agencies.
Headquartered in Minneapolis, VStar has presented more than 39,000 live performances across 40 countries and entertains nearly two million guests annually. Current VStar tours include PAW Patrol Live! Bubble Guppies Live and Discover the Dinosaurs: Time Trek. Previous VStar (formerly VEE Corporation) productions include Sesame Street Live, Barney, Bear in the Big Blue House, Curious George, Dragon Tales, and Kidz Bop Live!
Cultural Values:
• As a high growth, entrepreneurial company with 30 years of family entertainment history, we are anchored by the value of the prior journey with a firm, shared commitment to the road ahead
• We are aligned around a shared vision of winning as one team, one company
• We are dedicated to the growth, well-being and happiness of the individual
Overview of Role
VStar is looking for a Marketing Manager who will have primary oversight and responsibility for driving ticket revenue in designated markets. This role will work in close partnership with the marketing team including channel specialists, and the booking team.
Responsibilities
Key responsibilities of this role include delivering on revenue and growth expectations while managing to market-specific budgets. Marketing Managers use data, insight, and judgement to effectively deploy millions of dollars of advertising spend. Marketing Manager performance directly influences company performance.
Job Functions
• Partner with booking team and other marketing managers to ensure we are fully optimizing and maximizing revenue through touring schedule for multiple brand properties.
• Plan and execute traditional media buys (TV, radio, outdoor)
• Collaborate closely with VStar Digital Marketing team to drive revenue through digital advertising and social media, and to maximize conversion potential
• Manage event advertising budgets and settlement with venue partners and paid media invoicing
• Collaborate with publicity team for local market execution.
• Give direction and guidance to Marketing Coordinators who support marketing managers with market execution.
• Think creatively about new and unique ways to promote market opportunity (grass roots, custom partnerships, etc.)
• Think critically regarding ticket inventory with regards to dynamic pricing strategies, Groupon and other discounting
• Provide ''market expertise'' to senior management and help inform critical decision making around tour routes and operating models
• Manage to and track clear marketing KPIs to maximize potential revenue, without sacrificing long term brand quality
• Handle high-level customer service issues or requests
• Manage special projects as assigned
Job Requirements:
• Bachelor's Degree in Marketing or related field of business required
• Media buying, entertainment industry or venue experience desirable but not required
• Functional knowledge of Digital marketing and social media required
• Ability to build and maintain relationships; confident leadership presence comfortable working with and building winning relationships with critical strategic partners, strong negotiation skills for managing venues and media
• Superior written and verbal communications skills
• Leadership presence and confidence working with senior management and corporate partners
• Excellent organizational skills and ability to manage multiple priorities and deadlines in a highly professional environment
• Excellent creative problem solving skills with a track record for smart, on-the-fly troubleshooting and collaborative resolution
• Experience with multi-location business (touring, retail etc.) and/or hyperlocal activation extremely valuable
• High energy, ''yes-and,'' team player attitude required
• Sense of curiosity and a hunger to discover and understand emerging trends in marketing and children's entertainment
Other
• Currently live in or willing to relocate to Minneapolis, MN. MAY consider exceptionally strong candidate for remote hire.
• The position offers a competitive compensation and benefits package.
• Schedule and travel requirements vary with production timing.
Don't worry we have a lot of jobs on the site like this one;
Browse all jobs
Browse the Marketing Category
Search for Marketing Manager jobs in Minneapolis-MN
About VStar Entertainment Group
VStar Entertainment Group is a leading entertainment company and producer of unforgettable live experiences for audiences in the U.S. and internationally. From concept through activation, VStar imagines and creates custom tours featuring original content, and licensed, branded tours that provide highly engaging entertainment for fans of all ages. With nearly four decades of expertise in all aspects of event production and management, VStar delivers turnkey, in-house solutions for theatrical shows, interactive exhibits and brand activations. VStar also creates custom-fabricated mascots and costumes, large-scale sets, scenery and 3-D installations, serving as a valued resource for professional sports teams, Fortune 500 companies and experiential marketing agencies.
Headquartered in Minneapolis, VStar has presented more than 39,000 live performances across 40 countries and entertains nearly two million guests annually. Current VStar tours include PAW Patrol Live! Bubble Guppies Live and Discover the Dinosaurs: Time Trek. Previous VStar (formerly VEE Corporation) productions include Sesame Street Live, Barney, Bear in the Big Blue House, Curious George, Dragon Tales, and Kidz Bop Live!
Cultural Values:
• As a high growth, entrepreneurial company with 30 years of family entertainment history, we are anchored by the value of the prior journey with a firm, shared commitment to the road ahead
• We are aligned around a shared vision of winning as one team, one company
• We are dedicated to the growth, well-being and happiness of the individual
Overview of Role
VStar is looking for a Marketing Manager who will have primary oversight and responsibility for driving ticket revenue in designated markets. This role will work in close partnership with the marketing team including channel specialists, and the booking team.
Responsibilities
Key responsibilities of this role include delivering on revenue and growth expectations while managing to market-specific budgets. Marketing Managers use data, insight, and judgement to effectively deploy millions of dollars of advertising spend. Marketing Manager performance directly influences company performance.
Job Functions
• Partner with booking team and other marketing managers to ensure we are fully optimizing and maximizing revenue through touring schedule for multiple brand properties.
• Plan and execute traditional media buys (TV, radio, outdoor)
• Collaborate closely with VStar Digital Marketing team to drive revenue through digital advertising and social media, and to maximize conversion potential
• Manage event advertising budgets and settlement with venue partners and paid media invoicing
• Collaborate with publicity team for local market execution.
• Give direction and guidance to Marketing Coordinators who support marketing managers with market execution.
• Think creatively about new and unique ways to promote market opportunity (grass roots, custom partnerships, etc.)
• Think critically regarding ticket inventory with regards to dynamic pricing strategies, Groupon and other discounting
• Provide ''market expertise'' to senior management and help inform critical decision making around tour routes and operating models
• Manage to and track clear marketing KPIs to maximize potential revenue, without sacrificing long term brand quality
• Handle high-level customer service issues or requests
• Manage special projects as assigned
Job Requirements:
• Bachelor's Degree in Marketing or related field of business required
• Media buying, entertainment industry or venue experience desirable but not required
• Functional knowledge of Digital marketing and social media required
• Ability to build and maintain relationships; confident leadership presence comfortable working with and building winning relationships with critical strategic partners, strong negotiation skills for managing venues and media
• Superior written and verbal communications skills
• Leadership presence and confidence working with senior management and corporate partners
• Excellent organizational skills and ability to manage multiple priorities and deadlines in a highly professional environment
• Excellent creative problem solving skills with a track record for smart, on-the-fly troubleshooting and collaborative resolution
• Experience with multi-location business (touring, retail etc.) and/or hyperlocal activation extremely valuable
• High energy, ''yes-and,'' team player attitude required
• Sense of curiosity and a hunger to discover and understand emerging trends in marketing and children's entertainment
Other
• Currently live in or willing to relocate to Minneapolis, MN. MAY consider exceptionally strong candidate for remote hire.
• The position offers a competitive compensation and benefits package.
• Schedule and travel requirements vary with production timing.
Per your acceptance of our Terms of Use, if you aggregate, display, copy, duplicate, reproduce, or otherwise exploit for any purpose any Content (except for your own Content) in violation of these Terms without EntertainmentCareers.Net's express written permission, you agree to pay EntertainmentCareers.Net three thousand dollars ($3,000) for each day on which you engage in such conduct.#7/17/2018 3:02:06 PM