Ancillary Programs Manager

This is a Full Time Job

DESCRIPTION:

THE ROLE

Vibee is seeking an experienced Ancillary Programs Manager to oversee and optimize all ancillary program revenues and inclusions for our destination experience packages. This role will be pivotal in managing partnerships, financial aspects, and promotional strategies related to add-ons such as additional experiences, souvenir or collectible items, VIP gift components, dining options, wellness kits, and welcome amenities. This role will report to the Director of Partnerships.

RESPONSIBILITIES

Including but not limited to:

Revenue Management
• Manage and optimize ancillary program revenues, including financial oversight, budget management, and commission negotiations.
• Coordinate with finance for accurate sales reporting, invoice verification, and commission reconciliation.
• Drive Data-Driven Decision Making: Analyze performance metrics, guest experience feedback, and market trends to inform business decisions, identify growth opportunities, and optimize existing offerings.
• Develop and Execute Commercial Ancillary Strategy: Define and implement strategic plans for each ancillary product, including pricing, promotions, and product enhancements, aligned with brand positioning and guest experiences and expectations.

Partnership Development
• Identify and solicit new partners to enhance program inclusions, negotiating terms and commissions for sales of package add-ons.
• Maintain relationships with existing partners, ensuring mutual growth and satisfaction.
• Manage Vendor and Partner Relationships: Negotiate and manage contracts with third-party providers, ensuring service quality, cost-effectiveness, and alignment with brand standards and guest experience goals.
• In collaboration with the Director of Partnerships, identify opportunities for affiliate partnerships or sales opportunities with external organizations or individuals.

Project and Operational Execution
• Collaborate with cross-functional teams to plan, design, and execute ancillary program elements, ensuring alignment with brand standards and customer expectations.
• Utilize project management tools to maintain detailed project timelines, track progress, and communicate updates to stakeholders.
• Coordinate the execution of ancillary program elements, including hiring and managing contract team members for fulfillment and kitting of gift bags, shipping operations, and onsite distribution.
• Oversee inventory management processes, ensuring accurate tracking and timely replenishment of stock.

Logistics and Onsite Management
• Manage logistical operations for ancillary program elements, including venue logistics, setup, and onsite coordination during events, when required.
• Ensure smooth operation of all ancillary services, troubleshooting issues as they arise and maintaining a high standard of service delivery.

Marketing and Promotion
• Work closely with the Marketing Department to develop promotional strategies for ancillary program elements, ensuring alignment with brand objectives and maximizing exposure.
• Partner with the Marketing Department to create compelling marketing materials and campaigns to drive sales and engagement with package add-ons.

Financial Administration
• Monitor and analyze financial performance of ancillary revenue streams, providing regular reports and insights to senior management.
• Ensure compliance with financial policies and procedures, including budget adherence and expense management.
• Collaborate with Finance and cross-functional teams to develop accurate revenue projections, monitor performance against targets, and proactively identify risks and opportunities to optimize financial outcomes.

Team Leadership and Development
• Lead a team responsible for various aspects of ancillary revenue management and operational support, including kitting of gift bags or wellness kits, amongst other items or executing shipping operations as required.
• Foster a collaborative and supportive work environment, promoting professional development and team engagement.