Senior Vice President, Product
ViacomCBS
New York, NYThis was removed by the employer on 2/18/2020 5:54:00 AM PST
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Full Time Job
Overview and Responsibilities
ViacomCBS has a clear vision: to be the premier destination where a diverse mix of hardworking people want to come, to stay and do their best work. We pride ourselves on bringing the best entertainment to our global audiences, and we know our company runs on the hard work and dedication of our hardworking and creative employees. Through television, film, digital content, live events, merchandise, studio production and more, we connect with billions of people in nearly every country in the world. At ViacomCBS, you will have the opportunity to develop your professional career at the home of iconic brands like BET, Comedy Central, CBS, Nickelodeon, Paramount and others.
Television advertising is being reinvented through big data, predictive analytics and other audience segmentation tools that were previously only available in the digital world. ViacomCBS Vantage data-driven television platform is at the forefront of this reinvention of TV advertising.
The Senior Vice President of Product Management will innovate and lead the transformation of our Vantage platform. Your contribution to the business will charter the future of Vantage with solutions designed to support our broader industry initiatives with Advanced TV Advertising. You will collaborate across advertising industry leaders, external partners, and clients. The selected individual will have a keen eye on the changing advertising landscape of our connected world.
• Identify market opportunities to generate significant growth for Vantage solutions and industry partnerships, from licensing of optimization technology to OpenAP and beyond
• Define product vision and technical requirements to support development of overall Vantage industry solutions roadmap
• Identify and develop partnerships that enable us to activate our product vision
• Work directly with partners to understand their ongoing requirements and how our solutions must evolve to meet demand
• Partner with solutions and account teams in the rollout of our new products as part of the sales lifecycle from pre-sales and planning through delivery and reporting
• Build measurement framework for solution delivery, including critical metrics and ongoing score carding and reporting on performance and trends
Basic Qualifications
• Validated experience, through leadership and results leading ad tech and/or data science products within digital media, online video or television over the past 7 years
• A deep understanding of customer research, audience targeting and advertising business models, both current and emerging, with confirmed experience translating partner needs into product execution
• Technical proficiency in the fundamentals of digital, social and television advertising, including working knowledge of systems for planning, delivery and reporting on media across multiple channels
• Understanding of advertising and agency ecosystem in digital, social and television
• Experience working closely with major platform partners in digital and social ecosystem, with consistent record of successful partnerships
• A track record of exceptional partnering across a wide-array of internal business groups and executive partners
• 7 years industry experience in television, ad tech, programmatic television or addressable television
• An ambitious approach with a bias for action that is passionate about building businesses within a fast-paced environment, while changing the way partners perceive our brand and our products
• Passion for problem-solving and the ability to find answers to difficult questions – the sort of answers that others might struggle to find
• Experience addressingSV and meeting with senior executives at networks, agencies and marketers
• Strong written and oral communication skills, including experience building and leading presentations as well as creating product documentation (UI/UX, user guides, FAQs)