Digital Marketing Manager

This is a Full Time Job

Description:
Velvet Hammer Music and Management Group is a boutique artist management, record label, and publishing company based in West Hollywood, CA. We are seeking a dedicated and dynamic Digital Marketing Manager to elevate the company's digital practices by implementing the latest trends and technologies to suit our artist brands. This role leads digital improvement initiatives, develops and executes social media plans, all the while growing our artists' social presence. This full-time, in-office position requires creativity, improvisation, organization, and clear communication. This person will report directly to each artist manager on a daily basis.

Responsibilities:
Day-to-day operations for comprehensive digital marketing campaigns across the company, including strategy development, campaign execution, community management, analytics, ad plans, and email marketing
Strategize social content for multiple profiles across Facebook, YouTube, X (Twitter), Instagram, TikTok, and Discord, along with other emerging social platforms
Develop long term content plans that suit each artists' brand to further grow their digital platforms
Create graphics and edit content in the Adobe Creative Suite (Photoshop), FinalCutPro, iMovie, or similar software
Provide artist managers with social calendars for approval to ensure organized and effective execution
Daily website/social media maintenance to confirm all is running properly
Create and monitor effective ad campaigns (including audience targeting and segmentation, messaging, and budgeting, etc.)
Maintain cutting edge knowledge of the latest trends and technologies, including NFTs, metaverse, crypto, web3, etc
On-site management of digital and social activities at events like photo/video shoots, live shows, etc

Requirements:
Bachelor's degree
3+ years digital marketing/social media management experience
Strong written, oral, and interpersonal communication skills
Strong presentation & analytical skills
Exceptional attention to detail
Clear knowledge of the music industry
Ability to handle a fast-paced environment
Adaptability in a rapidly changing environment
Proficient with all social media platforms, including TikTok
Experience with Photoshop and video editing
This is an in-office position located in West Hollywood, CA