Vice President of D2C e-Commerce

This is a Full Time Job

Universal Music Group is currently seeking a Vice President of D2C e-Commerce for the Universal City, CA location.

Universal Music Group Distribution has been the industry market share leader for the past eleven years, and consists of three major divisions: Universal Music Distribution (UMD), Fontana, and Vivendi Entertainment (VE). UMD handles the distribution and sales for such labels as Universal Motown Republic Group, Island Def Jam Music Group, Interscope Geffen A&M Records, A&M/Octone Records, MCA Nashville, Universal Records South, Lost Highway, Mercury Nashville, Verve Music Group, Decca Label Group, Universal Music Latino, Universal Music Enterprises, Hip-O, UTV, Sanctuary Records, Fonovisa, Disa, Machete Music, ABKCO, Concord Music Group, Hollywood, Emusica, Lyric Street, RMM, Thump, Rounder, Walt Disney, Big Machine, Show Dog Records, VI Music, Sybersound, Hidden Beach, Palm Pictures, and Universal Music Christian Group among many others. Fontana is the company’s independent sales, marketing and distribution arm, and Vivendi Entertainment is its theatrical and home entertainment division.

Position Summary:

Reporting to Head of Marketing for Universal Music Distribution, the VP of D2C eCommerce will focus on developing, executing, and maximizing all UMGD direct-to-consumer (D2C) sales initiatives. S/He will work closely with UMGD labels to provide strategic support in the launch of artist based D2C stores and offers as well the D2C marketing department to ensure the successful deployment of new offers. The VP of D2C eCommerce will also have operational oversight of UMGD’s D2C platform to drive enhancements and new feature sets.

Job Responsibilities:

• Provide thought leadership and strategic vision across the organization, utilizing centered design methodologies to define and communicate the eCommerce vision and strategy.
• Establish fan engagement business models and revenue targets to ensure positive ROI on initiatives.
• Partner with D2C Marketing Department to ensure successful execution of product launches.
• Oversee platform to ensure operational integrity and consistency.
• Establish web metrics to ensure best practices and measurability reporting processes, and drive aggressive performance improvements through testing, tracking and analysis data
• Partner with Universal Music Logistics to ensure successful fulfillment of digital and physical product fulfillment.
• Support UMGD labels on product definitions, best practices, and financial modeling.
• Evangelize eCommerce and Fan engagement innovation to ensure innovation and best-of-breed services.




Job Requirements: Requirements:

• Proven track record of managing an eCommerce platform at an entertainment product retailer.
• Solid understanding of pricing and promotional strategies for both digital and physical products.
• Well-rounded experience with e-commerce and web production, as well as traditional retail marketing and direct marketing experience.
• Experience analyzing web metrics and how data is used to drive traffic optimization.
• A passion for digital strategy and user-centered design processes, techniques, and tools.
• Ability to translate business needs and analysis into product requirements and deliverables.
• Excellent strategic thinking and management communication skills.
• Bachelor’s degree in Business or Marketing Required, MBA preferred.