Freelance Strategy Director - Gaming

This is a Freelance Job

Mutiny is Trailer Park Group’s integrated creative agency focused solely on the Gaming space. Deep audience insights anchor it, integrated creative thinking, and proprietary data and strategy—all backed by Trailer Park Group’s premium content production resources on a global scale.

GENERAL JOB SUMMARY

We are currently seeking a social-first Freelance Strategy Director for a 3 month, full-time assignment beginning in December 2025/January 2026.

In this role, you will dive into clients’ businesses, understanding their marketing challenges and proposing solutions and helping lead our team of integrated gaming marketing experts.

IMPORTANT CALL-OUTS
• This is an estimated 3 month assignment
• Mutiny pays our freelance staff W2 payroll. Unfortunately corp to corp or 1099 options will not be considered
• Passion for gaming is mandatory; RPG shooter games are a huge plus
• Experience with leading strategy on creative social campaign rollouts and social content plans is required - paid media is not necessarily a fit for this role
• Must be comfortable leading creative strategy for a large-scale, complex client environment - must have experience doing this for an integrated marketing agency

WHAT YOU WILL DO
• Help lead insights and strategy with innovative, fresh execution of strategic gaming-centric, social-forward & integrated initiatives
• Come to the table with strong knowledge and curiosity about changing trends in social media and integrated marketing within the video game space
• Provide strategic recommendations to existing or prospective gaming clients to include new customers/audiences, innovative programs, and market research
• Lead and co-create inspiring, informative briefs for our creative teams, in collaboration with our strategy & data partners
• Help lead strategic messaging & communications frameworks designed to inform where and how a brand ideally connects with desired audiences
• Provide POVs on media and marketing tactics, collaborating with cross-functional teams and partner agencies when necessary
• Defend and protect good ideas

WHO YOU ARE
• You have 10 years of experience in social-forward and integrated marketing at a creative agency preferred. Previous experience as a Strategy Director in integrated marketing important
• Hands-on experience leading strategy and insights for creative campaigns (not purely paid media campaigns - creative, integrated, social-forward assets)
• Deep understanding of digital strategy, as it applies to brand analytics, social media, research, and emerging technology through a business lens
• Passionate about gaming culture, streaming, eSports, and marketing is important - current or previous FPS gameplay really helpful
• Sensitized to when to push and when to pull back in client/creative communication
• The ability to lead your team to push beyond the assignment or the “ask”
• Command of ALL the ways brands connect with people today - traditional, digital, event, etc.
• Comfortable in a fast-paced, entrepreneurial environment and ready to provide ideas to continue to shape and shift our ever-growing agency
• Other project duties as assigned

We look forward to learning more about you. Apply today!

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