Digital Video Producer, Lifestyle
Today Digital
New York, NYThis was removed by the employer on 6/15/2023 10:06:00 AM PST
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This is a Full Time Job
Want to work with one of America's most loved and trusted brands? The TODAY Digital team is a force of creativity, imagination and collaboration. We're currently looking for an eager and creative Digital Video Producer to join our innovative Health and Wellness team. This person will report to TODAY's Managing Editor of Lifestyle and Managing Editor of Social and will be responsible for helping launch and grow our ‘Start TODAY' brand across social and digitalâ€'' a destination for all things fitness, nutrition and self-care. Native social video and experimentation across Instagram and TikTok will be essential for this role.
This position is represented by the NewsGuild-CWA.
Responsibilities:
• Produce, write, script, shoot and edit original social and digital videos focused on lifestyle, health and wellness content
• Write, script, shoot and edit original premium digital video for today.com
• Evolve the overall social presence of health and wellness content under the ‘Start TODAY' brand
• Work alongside talent and celebrity guests to produce regular social franchises in the health and wellness space in addition to premium video content.
• Coordinate alongside broadcast producers for ‘Start TODAY' segments, prepping all necessary graphics and marketing materials for digital and broadcast integrations
• Coordinate with producers on show teams, site programming, and marketing, especially the day before major, exclusive ‘Start TODAY' moments and events
• Collaborate on new and innovative social projects to bring in new audiences for TODAY in the lifestyle space
• Use analytics to see how our platforms are performing against KPIs and brainstorm ideas to help reach new audiences to meet those goals
• On certain occasions, attend in-person events to capture social and video at events
• Effortlessly communicate day-to-day social tasks across the newsroom
• In free time, help prep evergreen social assets and videos and larger projects
• This position has been designated as hybrid, generally contributing from the office a minimum of 3 days per week.
Qualifications
• 4-6 years of experience working in original video and/or social video content
• Proficiency in shooting with Canon/Sony digital cameras, set up and lighting.
• A passion for all things fitness, nutrition, and self-care
• Fluent in the culture of social media and what resonates with audiences on social, particularly TikTok, Instagram and emerging social media platforms
• Fluent and experience creating social video content native to TikTok and Instagram
• Proficiency in Adobe Premiere, Photoshop and social in-app editing tools
• Comfortable being an independent self-starter, but also part of a multi-location, multi-time zone team
• Comfortable and confident working with on-air talent, celebrities and high-profile guests
• A strong understanding of social analytics, and the ability to provide informed feedback on content performance
This position is eligible for company sponsored benefits, including medical, dental, and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $85,000 - $150,000