Senior Financial Analyst, Content Strategy & Investments

This is a Full Time Job

Senior Financial Analyst, Content Strategy & Investments

Please note this is a hybrid role with an in-office expectation on 3 days a week in either our Beverly Hills, CA or Austin, TX office.

We are seeking a strategic Senior Analyst with finance and analytics expertise to join our Strategy team. This role combines financial modeling, content investment analysis, and performance analytics to guide greenlight decisions and drive profitable growth for our streaming platform. You will build valuation models for content investments, evaluate title performance across distribution windows, and provide financial recommendations that shape our content slate and platform strategy as we launch and scale Wonder.

Key Responsibilities

Greenlight Valuation & Deal Analysis: Partner with finance and production teams to build greenlight models for all potential original content.

Assess the ROI of content investments by developing financial models that incorporate data-driven inputs on title performance across distribution windows (Streaming, Theatrical Box Office, and Home Video), subscriber impact, and production costs to inform content slate decisions.

Streaming Metrics and Unit Economics: Strategically evaluate key streaming platform metrics including Customer Acquisition Cost (CAC), subscriber churn rates, retention cohorts, payback periods, and customer lifetime value (LTV) to optimize marketing spend and inform content investment decisions with clear ROI frameworks.

Financial Planning & Budget Support: Partner with finance leadership to support annual content budget planning, investment allocation decisions across the content slate, and ongoing forecast updates based on subscriber acquisition trends, content performance, and competitive dynamics.

Content Investment Analysis: Evaluate the financial performance and ROI of original productions and licensed content by analyzing viewership metrics, cost per hour viewed, subscriber attribution, completion rates, engagement patterns, and audience retention to guide future investment priorities and assess P&L impact.

Competitive Benchmarking: Monitor industry trends and competitor streaming platforms, analyzing their content strategies, investment patterns, release tactics, and financial performance to identify best practices, market opportunities, and inform our competitive positioning.

Audience Insights and Segmentation: Conduct deep-dive analyses on viewer demographics, preferences, viewing hours, and behavior to identify high-value audience segments and inform content acquisition, marketing, and programming strategies that maximize engagement, drive subscriber growth, and minimize churn.

A/B Testing and Experimentation: Design and analyze experiments related to content presentation, user interface, promotional strategies, and recommendation algorithms to optimize user experience, viewing hours, and retention metrics with measurable business impact.

Planning & Methodology Development: Design and deploy methodologies that inform content greenlighting, audience forecasting, performance benchmarking, and investment prioritization to ensure data-driven, financially sound decision-making.

Reporting and Visualization: Build comprehensive dashboards and reports for leadership, production teams, and content executives, translating complex financial and performance data into clear, actionable insights that drive decision-making around content ROI, CAC optimization, and churn reduction. Own intercompany data reporting and serve as point of contact for all data-related tasks, including oversight of all external reporting obligations to studio partners.

Qualifications

Bachelor's degree in Finance, Economics, Business Analytics, or a related quantitative field; candidates with Statistics, Data Science, or

Mathematics backgrounds who have strong financial modeling capabilities are also encouraged to apply.

4-6 years of experience in finance, FP&A, strategy consulting, or business analytics with strong financial modeling capabilities, preferably within streaming media, entertainment, subscription businesses, or technology companies with exposure to content valuation, greenlight processes, CAC/LTV economics, and investment analysis.

Advanced proficiency in financial modeling and Excel; strong SQL and data visualization skills (Tableau, Looker, or similar); experience with Python or R for statistical analysis is a plus.

Strong understanding of streaming platform metrics, subscription business economics, content valuation frameworks, distribution window analysis, and cohort-based retention analysis, including experience building business cases and greenlight models.

Excellent analytical and problem-solving skills with the ability to build financial models, extract insights from large complex datasets, and translate them into investment recommendations and strategic guidance.

Clear communication skills with experience presenting financial analysis and data-driven recommendations to both technical and non-technical stakeholders, including creative executives and senior leadership.

Passion for entertainment content and understanding of what drives viewer engagement, retention, satisfaction, and the financial dynamics of content production and distribution.