Manager I, Digital Marketing

This is a Full Time Job

The Manager, Digital Marketing is responsible for leadership and implementation of the organization's digital roadmap. This person will work closely with the Director, Digital and Social Media to drive our digital strategy and creative development. This position requires strong communication skills and the ability to work cross functionally to proactively identify and execute digital marketing initiatives that position the Rangers as a cutting-edge digital brand.

ESSENTIAL FUNCTIONS OF POSITION INCLUDE, BUT ARE NOT LIMITED TO THE FOLLOWING:
• Subject matter expert for all things Digital Marketing.
• Work with Director, Digital and Social Media to develop and execute a long term digital strategy and roadmap.
• Manage day-to-day responsibilities of MLB owned digital products (MLB Ballpark App, MLB App, Candy Digital/NFT etc.) content, vendor integrations and initiatives.
• Lead web updates & strategy/implementation in collaboration with Marketing & Advertising team. This includes evaluating and improving our current web and app UX.
• Proactively monitor and report on email executions and reporting trends.
• Consult with Coordinator, Integrated Marketing in building effective and efficient digital customer journeys.
• Lead new digital media platform exploration & development.
• Explore 3rd party digital innovations and partnerships (i.e. eSports, AR, Metaverse etc).
• Serve as digital media consultant on paid digital display and social buying/planning efforts.
• Work with Business Analytics team to continuously monitor and analyze the appropriate digital data/metrics, insights, and best practices.
• Collaborate with peers within the marketing team to ensure that our digital messaging and content is consistent and effective.
• Other responsibilities as assigned.

PREFERRED QUALIFICATIONS
• Bachelor's degree preferred in Communications, Marketing, Business or Public Relations
• Minimum 5 years of digital marketing experience
• Proficiency in Adobe Premiere, Photoshop & In-Design
• Vast understanding of the digital industry
• Knowledge of baseball preferred
• Exceptional communication skills, including writing and grammatical ability
• Exceptional multitasking and organizational ability
• Ability to work in tight deadlines
• Ability to work long hours, nights, weekends, and some holidays
• Positive attitude, detail and customer oriented

The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of the job.

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!