YouTube Content Editor

This is a Freelance Job

The dedicated freelance YouTube editor on the team. Edits YouTube-bound content end-to-end: re-edits linear segments into YouTube-optimized long-form pieces and edits YouTube-native long-form content with attention to retention pacing, hook structure, and chaptering. Knows the best formats for YouTube and YouTube Shorts and brings that craft to every cut. Sits in the Long-Form Pod and pairs daily with the Long-Form Video Producer Lead on long-form pieces destined for the channel. Second lane: cuts weekly podcast cutdowns for YouTube Shorts, TikTok, and Instagram - turning the team's recurring podcast episodes into platform-native short-form pieces that extend reach across the social platforms. Operates under the Director of Video Content's YouTube strategy and the Head of Social's overarching social strategy.

This freelance role is expected to be approximately 40 hours per week, with schedules aligned to tournament coverage needs. Flexibility to work weekends may be required during key tournaments and high-volume event periods. This freelance engagement is anticipated to run through December 2026, with the potential to be extended through the end of 2027 based on business needs and performance.

This is a freelance role and onsite located in Santa Monica, CA.

In this freelance role, you will...

Lead YouTube Editing & Production (primary lane)
• Re-edit linear segments into YouTube-optimized long-form pieces (typically 8-25 minute range), with attention to retention pacing, hook structure, and chaptering.
• Produce and edit YouTube-native long-form content from scratch, in partnership with the Long-Form Video Producer Lead and the Director of Video Content.
• Maintain the YouTube content calendar in partnership with the Director of Video Content.
• Identify which linear content is best suited for YouTube re-editing; build relationships with the linear content team to access source material.
• Stage every YouTube upload for the Director of Video Content's pre-publish approval on brand-sensitive pieces; route SEO and thumbnail tests under the same approval flow.

Create Podcast Weekly Cutdowns (secondary lane)
• Cut the team's weekly podcast episodes down into platform-native short-form pieces for YouTube Shorts, TikTok, and Instagram - the standing recurring deliverable for this lane.
• Identify the strongest moments in each weekly episode - clean takes, sharp quotes, debate beats, reactions - and cut them into 30-90 second vertical pieces with platform-native styling (captions, sound, hooks, aspect ratio).
• Adapt each cutdown across the three target platforms - Shorts, TikTok, and Instagram Reels - with platform-appropriate length, pacing, captioning, and thumbnail/cover styling.
• Maintain a weekly cutdown publish cadence - typically 3-6 cuts per episode across the three platforms - coordinated with the Short-Form Pod and the on-shift coordinator on publish-window timing.
• Add platform-native styling to every cutdown (captions, sound mix, end cards) and a thumbnail/cover frame that holds up in feed.
• Partner with the Short-Form Video Producer Lead, the Social Media Specialist, and the on-shift coordinator on which cutdowns publish, when, and on which platforms.

Drive Content & Creative Direction
• Apply Tennis Channel brand voice and visual standards on every YouTube piece and every podcast cutdown.
• Partner with the Tournament Highlights Editor and the Original/Long-Form Editor on occasional YouTube edits when their formats are a better fit.
• Pitch new YouTube formats and serialized programming ideas to the Director of Video Content.

Stay Ahead of Platform Expertise & Trends
• Stay current on Shorts, TikTok, and Reels for the podcast cutdown lane - sound choices, edit timing, hook structures that work for podcast-derived clips.
• Run platform-feature tests on YouTube (Shorts placements, Premieres, chapter strategy, format experiments); document what works and roll learnings into the strategy.
• Bring YouTube-driven and podcast-cutdown ideas to the Weekly Trending Content Meeting (chaired by the Senior Social Media Manager).

Partner Cross-Functionally
• Pair daily with the Long-Form Video Producer Lead in the Long-Form Pod on YouTube-bound long-form content - concept fit, on-site capture priorities, hand-off, finish.
• Partner with the Short-Form Pod and the Social Media Specialist on the podcast cutdown lane - what gets cut, what publishes, when, and on which platforms.
• Partner with Programming/Linear to identify which linear segments are candidates for YouTube re-editing; own the actual re-editing under the Director of Video Content's strategic direction.
• Coordinate with the Social Graphics Content Specialist on YouTube thumbnails, end cards, lower-thirds, and series art that wraps the channel.
• Coordinate with the on-shift coordinator on Shorts publish-window timing and cross-platform asset distribution.

Key Performance Indicators
• YouTube subscriber growth (100% YoY) - primary KPI.
• Average view duration trend on YouTube.
• Click-through rate on uploads (target: 6% on most uploads, 8% on linear re-edits).
• Number of linear-to-YouTube re-edits published per month vs. plan.
• Audience retention curve quality (qualitative review of retention graphs).

Key Qualifications
• 3-5 years editing and/or producing YouTube content with documented growth results.
• Demonstrable track record on a brand or creator channel - must show analytics from prior work, not just edits.
• Strong understanding of YouTube algorithm fundamentals: retention, click-through rate, session time, watch time.
• Hands-on thumbnail design ability or strong art-direction skills with a designer.
• Hands-on short-form vertical editing for Shorts, TikTok, and Instagram Reels - the podcast cutdown lane requires the same craft as a dedicated short-form editor.
• Premiere Pro and DaVinci Resolve fluency; CapCut Pro for fastest-turn cutdowns.
• Comfort writing - titles, descriptions, occasional voice-over scripts, podcast cutdown captions.
• Comfort working at high volume across two distinct cadences - multi-day YouTube production cycles and weekly podcast cutdown turnaround.
• Prior experience adapting linear/broadcast content for YouTube.
• Sports, news, or entertainment YouTube channel experience.
• Podcast or talk-show editing experience - knowing how to find the clip moment inside a long conversation.
• Familiarity with YouTube Studio, vidIQ or TubeBuddy, and basic SEO research tools.

About Tennis Channel

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