Marketing Coordinator, Telemundo 31Fl
Telemundo
Orlando, FLThis is a Full Time Job
The Marketing Coordinator supports the development of local marketing, branding, promotional and sales strategy for Telemundo Orlando.
Essential Functions
• Develop customized marketing materials for new sales opportunities.
• Gather competitive research and advertiser media spending.
• Work with sellers to obtain media proposals.
• Compile, draft and edit marketing plan documents and adapt to a variety of formats for different audiences.
• Generate ideas that could lead to new sources of revenue – stay on top of current events, trends, and competitive efforts to identify innovative revenue streams.
• Work with a cross-functional team to track and execute marketing initiatives. Execute on those strategies by coordinating with the various departments responsible for deliverables: finance to purchase contesting prizes, web to launch online campaigns, promotions to advertise, etc.
• Spearhead every aspect of social media contesting: writing and confirming rules & regulations with legal, submitting production requests for creative, reconciling winners, and recapping campaign success.
• Work with clients and agencies (in partnership with Sales) to help address client needs and explore business options.
• Help coordinate marketing and community activities by tracking event dates, identifying resources necessary for events (marketing collateral, promotional giveaways, news coverage, volunteers) and assisting in on-site execution as needed.
• Prepares daily promotional and program logs for T31 in Orlando, FL.
Qualifications
• Bachelor’s degree in Marketing or related field
• At least one year’s experience in promotion, advertising, marketing, or other related creative field
• Must be proficient in PowerPoint, Word, Excel, SharePoint, Microsoft Teams
• Bilingual – Spanish & English
• Social media planning and marketing experience
Eligibility Requirements
• Interested candidates must submit a resume/CV through the link below to be considered.
• Must be willing to work in Orlando, FL.
• Should be able to work flexible hours (including weekends).
• Must have unrestricted work authorization to work in the United States.
• Must be 18 years or older.
• Must be covered by Solutions, NBCU's Alternative Dispute Resolution Program
Desired Characteristics
• Extremely strong writing and deck creation skills
Previous professional experience in television production, ad sales or marketing
• Exceptional project management, communication and presentation skills
• Organizational skills - must possess the ability to manage multiple priorities
• 3-5 years marketing and/or advertising experience, preferably at an agency, or in an entertainment industry, broadcast or cable television environment
• Knowledge of entertainment brand marketing and advertising
• Strong attention to detail in a high-volume environment that requires extensive multi-tasking and multiple deadlines
• Ability to manage cross-functional relationships and collaborate in a creative, team-oriented environment
• Familiarity with consumer research, Nielsen/ComScore data, etc.
• Familiarity with broadcast and/or digital sales systems
• Graphic design experience with proficiency in Photoshop (Final Cut Pro)