Email Marketing Specialist
StoryblasterStudio City, CA
Storyblaster is a proven social media marketing software combining storytelling expertise with agency ad-buying capabilities so makers, creatives, & entrepreneurs can build audiences, sell products & services, and raise funds online.
We're looking for an expert Email Marketer to manage our own outbound marketing email campaigns & subsequent drip emails, in addition to system-generated, automated email messages. If you're a genius marketing professional who has experience & can own these processes from beginning to end, we want to hear from you!
•Create effective email campaigns based on proven methods that will convert readers into Storyblaster users.
•Write and edit headlines and copy using expertise while keeping Storyblaster's unique style & voice.
•Design and create winning email templates, as well as graphics to include in emails.
•Improve current email flows to existing users in an effort to reduce churn and add value.
•Analyze and report email campaign metrics & continuously test and improve results.
•Manage Klavyio triggers, ensuring users are properly moving through segments and receiving appropriate outreach.
•Implement an email marketing calendar that supports Storyblaster's other content & marketing teams and initiatives.
•Provide input regarding email list building and the most cost-effective ways to add new users to our email flows.
Required skills & experience:
•Previous experience creating successful email drip marketing campaigns, including graphic design, copywriting, list management, analytics tracking, follow-up messaging, and campaign performance measurements.
•Comprehensive knowledge of Klaviyo is a must, including user segmenting, A/B testing campaigns, setting flows and event triggers, etc.
•Ability to continuously test & improve subject lines, preview text, and graphics.
•Experience achieving targets for user acquisition, upsells, and additional KPI's driven via email marketing.
•Knowledge of industry software including Google Analytics, Microsoft Office, Adobe Creative Suite, and project management tools - experience with Atlassian Suite or similar software will be helpful as well.
•Ability to assign tasks and manage workflows with other team members as needed.
This is a part-time, independent contractor position with pay ranging from $25-$40 per hour depending on experience.
Please note that EntertainmentCareers.Net uses 'disposable' email addresses in our postings. They change frequently so do not post the contact information outside of EntertainmentCareers.Net as it will likely be invalid.
Employer will allow resumes sent in the body of the email OR as an attachment. Apply Online