Junior Marketing Manager

This is a Full Time Job

Junior Marketing Manager, Budapest

Sony Pictures Television Central Europe is looking for a Junior Marketing Manager to join their team in Budapest!

About the position
The role is to assist and enable clients to promote Sony programs and feature films as efficiently and effectively as possible in coordination with Line Manager. In conjunction with clients/broadcasters' agreements, support client bespoke marketing campaigns execution for prime-time, strip series, feature film packages and library features and series deals.

Supports Line manager in coordinating various campaigns and assist in Sony sponsored special events (e.g. client screenings, launch parties, local conventions, television festivals).
Responsible for executing best in class marketing campaigns and activities for Sony owned linear channels as well as for digital products (SVOD) by using a blend of the latest marketing tools combined with the market knowledge and strong creative sentiment. Helps in building brand awareness combined with driving acquisition processes in the sales funnel direct to consumer, as well optimizing partnerships with affiliates, handset manufacturers and other third-party partnerships.

Core Responsibilities
• Support B2B pre-sales and marketing efforts for filmed entertainment and television product.
• Execute the on-going B2B2C marketing aspects of existing and future license agreements in territory.
• Work with team to develop marketing assets to enhance SPT content in market. Liaise daily with London, Culver City to obtain assets. Liaise with regional Sales Executives to create sales presentations.
• Supports Line Manager in coordinating various campaigns and assist in Sony sponsored special B2B/B2C events (e.g. private screenings, launch parties, local conventions, television festivals).
• Supports Line Manager in coordinating Home Entertainment activities with partners to execute B2B2C campaigns.
• Work collaboratively with cross-functional groups across Sony Pictures divisions including Theatrical, Home Ent, Mobile, PlayStation, Content distribution and Networks.
• Perform other marketing duties and/or special projects as assigned.
• Execute marketing strategy and achieve marketing objectives in terms of reach and awareness.
• Works closely with sales, PR and research teams to implement integrated b2c marketing campaigns (creative briefing, development, approvals, campaign execution and on-going campaign optimization)
• Participate in local B2C campaign related activities planning (annual planning, annual media buying).
• Track marketing budget in Hungary & assigned region with management of vendor and PO related tasks.
• Track barter initiatives across the assigned region with managing a transparent, day-to-date and up-to-date documented cash/ barter contracts and marketing investments per partners tracking.

Requirements
• Minimum high school diploma
• Impeccable English language knowledge (verbal and written)
• 4-7-year professional experience
• Proven experience of executing successful and innovative integrated marketing campaigns and activities
• Proven experience in brand marketing, including participation in development of key creative assets and go-to-market materials for offline and online.
• Excellent organizational skill
• Proven skills of budget controlling and barter management
• Creative and innovative mindset with team player attitude
Advantage
• TV industry, media and agency background will be advantage
What we offer
• Diverse, flexible, enjoyable work environment in the centre of Budapest
• Dynamic team with supportive colleagues

Job location
Budapest XIII. district

We highly appreciate every application but please note only selected candidates will be contacted

HUN - Budapest