Manager, International Marketing

This is a Full Time Job

The International Marketing team leads global strategy and execution for US-based frontline label releases, collaborating closely with artists, their teams and international affiliates to build impactful campaigns and drive global success.

As the Manager, International Marketing:

What you'll do:
• Project management inclusive of digital, streaming & physical strategy for US-signed artists across Sony Music's frontline labels.
• Partner with artist management, US label teams, and international markets to build and execute global release plans, launch campaigns, and long-term artist development strategies.
• Collaborate with US/global digital marketing teams to execute tailored international campaigns including first-party data, social content, paid media & influencer activations
• Coordinate, manage & execute all aspects of international promo trips and events, including budgets, travel logistics, work visas, routing, and global media opportunities (interviews, fan experiences, showcases, TV performances etc.).
• Monitor global performance of roster; compiling and analyzing international marketing updates, trends, sales results, and campaign recaps for senior leadership and artist teams.
• Support executive updates and artist presentations by compiling marketing plans, campaign insights, and performance data.
• Stay current on global market trends and cultural nuances inclusive of DSP & social platforms to ensure campaigns resonate internationally.

Who you are:
• Minimum of 5 years of relevant experience in marketing, international promotion, tour marketing, publicity, or related fields within the music industry. International label experience preferred.
• Digitally savvy with a deep understanding of social media platforms, streaming trends, and audience behavior across global markets.
• Strategic thinker with the ability to manage high-level campaigns while executing day-to-day details.
• Strong communicator and collaborator with global teams, artists, and senior executives.
• Highly organized, adaptable, and able to manage multiple priorities in a fast-paced, high-volume environment.
• Comfortable analyzing performance data and digital insights to inform marketing decisions.
• Proficient in Microsoft Office Suite, Mac OS and marketing related platforms.
• Experience working in multicultural environments and collaborating across time zones.
• Willing and able to travel internationally and work flexible hours when needed.

What we give you:
• You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day
• A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best
• An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K employer matching
• Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans
• Investment in your professional growth and development enabling you to thrive in our vibrant community.
• The space to accelerate progress, positively disrupt, and create what happens next
• Time off for a winter recess