
Director of Fan Engagement and Community Management
Sony Music
Los Angeles, CAThis is a Full Time Job
The Director, Fan Engagement & Community Management will be tasked with engaging, acquiring and retaining fans on behalf of Epic Records artist roster. This role will manage conversation and content creation across all digital properties including social media, CRM, websites, and other fan facing digital properties (discord, sms, etc). This role will work closely with the Digital Product Managers to help execute digital campaigns. This role should have a deep understanding of fandoms and social media.
What you'll do:
• Oversee the day-to-day social media website, and email/SMS accounts for a designated roster driving fan acquisition, engagement, and retention
• Manage digital and social platforms including Instagram, Twitter, Tik Tok, Facebook, Snapchat, websites, microsites, pre-save pages, etc. (including fan accounts)
• Create copy and assets native to each platform to increase engagement via interaction and algorithms
• Build growth strategies for both established and developing artists, leading to an engaged fan
• Work with Digital Product Managers and artists teams to develop and maintain editorial calendar across all social platforms
• Track, analyze, and report on campaigns across all platforms
Who you are:
• Bachelor's degree or equivalent
• Minimum of 5 years professional experience in digital/social media marketing
• Record label or social media agency exp a plus
• Outstanding organizational and communication skills
• A passion for fan-focused digital strategies
• Strong background in digital strategy, with duties at previous experience including day-to-day work in this area
• Ability to work on tight timeframes and move projects forward with limited assets
• Photoshop, iMovie, Illustrator and/or other graphic design knowledge a plus
• Passion for R & B and Hip Hop is preferred
• A deep understanding of interactive technologies and communication tools, including:
• Tiktok
• -Facebook
• -Twitter
• -Youtube
• -Tumblr
• -Snapchat
• -Discord
• -Website Strategy
• -Email/CRM Strategy
• -SMS
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Salary/Benefits
$100,000.00
- 105,000.00
per year
$100,000 - $105,000 /year USD
The actual base salary offered depends on a variety of factors.
Benefits
• Medical, dental, and vision insurance
• Life insurance
• Short- and long-term disability
• 401(k) with employer matching
• Voluntary benefits including identity theft protection, mental health resources, and fertility coverage
• Paid leave for childbirth or bonding
• Paid leave for caregivers
• Subsidized back-up child and elder care
• Reimbursement for adoption, surrogacy, tuition, and student loans
Perks
• Inclusive and collaborative community
• Modern office environment fostering productivity and creativity
• Investment in professional growth and development
• Time off for winter recess
Additional Information
Sony Music is a global recorded music company with a roster of artists that includes some of the most successful and influential musicians in the world.