Director of Artist Marketing

This is a Full Time Job

As Director, Artist Marketing, you will work closely with a diverse roster of artists to ideate, execute and deliver industry leading, innovative marketing campaigns. You will collaborate with internal and external teams across the US, UK and internationally to drive audience growth via innovative global marketing campaigns. You will manage cross communication with A&R, commerce, promotion, audience development, synch, brand partnership and publicity teams. You will be the direct point of contact with artists and their management teams and responsible for the communication of all campaign aspects including set up, objectives, approvals, reporting and analysis. Additional responsibilities will include campaign management, budgeting, scheduling, social and streaming data analysis and reporting. You are a self-motivated strategic thinker; detail oriented problem solver and a passionate creative marketer with the proven ability to deliver measurable results in the current music industry landscape.

What you'll do:
• Lead global marketing campaigns for a roster of developing and established artists.
• Ideate and execute creative, digital-first marketing campaigns with measurable results focused on audience growth.
• Consider artist proposition, audience segments, fan communities, narrative pillars and content distribution outlets for every aspect of the campaign.
• Continually develop artists and grow existing careers regardless of release cycle.
• Collaborate and communicate with all internal teams (including A&R, audience development, commerce, synch, publicity, brand partnership, and promotion) to deliver impactful, cross-platform campaigns for each artist.
• Communicate and prioritize campaigns with marketing teams in local offices around the world.
• Regularly communicate with external parties and maintain a high level of relationship management including artist teams.
• Manage marketing campaign budgets, release scheduling, communication, reporting, invoicing and problem solving.
• Maintain and develop relationships with external industry partners.

Who you are:
• 6 years experience in a music marketing role.
• Prior experience working on pop and alternative music campaigns.
• Previous experience working at a record label is preferred.
• A deep understanding of current and future trends in music, with a network of relationships and a stellar reputation in the music business as well as within artist and industry communities.
• You have strong business acumen skills, and a track record of making competent business decisions through strategic thinking.
• You also have in-depth knowledge of emerging and established streaming and social platforms, as well as digital and social marketing best practices.
• Experience with Music Connect, Mediabase, Chartmetric, Cobrand and other industry information systems.