Senior/ Account Executive Sports & Entertainment PR
Rogers and Cowan
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This is a Full Time Job
As the worldwide leader in entertainment public relations, Rogers & Cowan specializes in developing integrated marketing campaigns for entertainment, consumer goods, sports, technology, and fashion/beauty clients utilizing a blend of cross promotions, product placement, special events and viral marketing. With offices in Los Angeles, New York, and London, Rogers & Cowan is strategically positioned in four of the largest media centers in the world.
Currently, our Los Angeles, CA office is seeking a PR professional with 2-4 years of PR agency or related experience to join our Consumer, Sports and Entertainment PR division as an Account Executive or Senior Account Executive.
This talented team delivers innovative results to a fast growing list of name brand consumer products, celebrities, athletes, sport leagues, alcohol & spirits, electronics, fashion and red carpet events. We are the only global reach public relations agency that can fully harness the persuasive power of entertainment to define, magnetize, and deliver that elusive sense of consumer 'discovery' to their brands.
Reporting to the Executive Vice President, you will have a lot of responsibility handling PR programs such as: developing long term strategic plans and program recommendations; securing coverage in key local, national and trade media outlets with your established media contacts; generating creative ideas and opportunities to ensure client program success; implementing special public relations events such as product launch stunts & events, press conferences, and media tours.
Top performers will qualify for the position with a bachelor's Degree; 2-4 years related experience within a PR agency environment; background servicing consumer and/or entertainment facing client accounts; experience implementing digital and sports programs (preferred); effective communicator; proficiency in Microsoft Suite (with an expertise in Word and PowerPoint); on-line/wire services; AP style writing is required.