Senior Paid Media Manager, 3P Device Partnerships

Full Time Job
Prime Video is seeking a Sr. Paid Media Manager to lead integrated media strategy, planning and buying for Prime Video across 3P device partners in the United States. Your focus will be driving innovative and effective media campaigns for PV across third party living room devices (3P LRDs). You will be responsible for managing media agencies and other partners in order to achieve our marketing and media objectives. You will work across a variety of teams to establish and implement media best practices, create rigorous analytical processes and produce cost-effective, break through advertising strategies that can be applied in the US and in other PV locales where the global 3P Device Partnerships team operates.

The successful candidate will be a blended balance of media strategist, project manager, relationship builder and analyst. They will be comfortable working with complete independence, yet will be effective at partnering cross-functionally with internal and external stakeholders including creative marketing, product, legal, events, PR and outside agencies. They are passionate and knowledgeable about the entertainment industry with superior written and verbal communication skills.

Key job responsibilities

Responsibilities:

- Act as a strategic partner between creative marketing leads and agencies to develop creative, effective and holistic paid media strategies and tactics for our 3PLRD marketing campaigns.
- Set media goals and KPIs, and devise strategies to achieve and measure them.
- Develop test and learn scenarios to continue to innovate and accelerate media performance.
- Manage budgets and timelines for media campaigns.
- Prepare forecasts and performance reports that monitor key media metrics, quality, and campaign performance.
- Oversee pre-launch and post-buy performance audits and optimization efforts to ensure the integrity and efficiency of the media plans.
- Interface directly with networks, affiliates and partners to inspire and develop new advertising programs and secure premium media.
- Seek and evaluate strategic media opportunities and serve as a thought-leader on new and innovative ways to reach and connect with our customers.
- Monitor and analyze competitive media and marketing strategies.

About the team
The Third Party (3P) Device Partnership Marketing team is responsible for driving performance of the Prime Video service on 3P Living Room Devices, such as Samsung, LG, Roku, Xbox, Comcast, and others.

We are open to hiring candidates to work out of one of the following locations:

Culver City, CA, USA | Seattle, WA, USA

Qualifications

- 6 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience communicating results to senior leadership
- Relevant professional experience in media strategy, planning, and buying