Senior Media Manager
Prime Video
Culver City, CAThis was removed by the employer on 12/20/2024 10:39:00 AM PST
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This is a Full Time Job
Member Summary:
Quick Summary (full description below):
Prime Video is hiring a Senior Media Manager to lead media strategy, planning, and buying for brand and live sports campaigns, working cross-functionally to optimize media performance and drive customer engagement.
Years of Experience Required:
Minimum 6 years in marketing (72 Months); preferred 8+ years
Salary:
$128,600 - $212,600 annually, depending on location and experience
Required Experience:
Building and scaling cross-functional marketing programs, data-driven decision-making, senior-level communication
Preferred Skills/Experience:
8+ years in marketing; experience in managing complex, high-stakes projects; familiarity with media planning, budgeting, and campaign optimization
Workplace Requirements:
Location: Culver City, CA; specific in-office or remote setup not mentioned
Education Requirements:
Not mentioned
Hard Skills Required:
Media strategy, audience insights, KPI setting, budgeting, data analysis, performance reporting
Soft Skills Required:
Project management, relationship building, strategic thinking, adaptability, communication
Benefits:
Comprehensive medical, financial, and other benefits including equity, sign-on payments, 401(k), and paid leave
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Full Posting:
Prime Video
Senior Media Manager, Brand and Live Sports
Location:
Culver City, CA
Description:
The Senior Media Manager at Prime Video will lead integrated media strategy, planning, and buying for brand and live sports campaigns. They will develop audience-driven strategies, collaborate with media agencies, and optimize media touchpoints to drive customer engagement. The role involves working cross-functionally to ensure media campaigns align with business objectives and adjusting strategies based on data insights and changing conditions.
Key Responsibilities:
• Partner with creative marketing and agencies to craft holistic media strategies for campaigns based on audience insights.
• Develop audience-led strategies for media prioritization and gain alignment across internal teams.
• Lead planning for brand and High Velocity Events (HVEs), including Prime Day, as well as tune-in campaigns for live sports.
• Set campaign goals and KPIs, adjusting strategies as needed to meet objectives.
• Draft Go-to-Market Plan narratives, presenting recommendations to senior leaders.
• Drive media innovation through test-and-learn scenarios, enhancing performance.
• Manage campaign budgets, timelines, forecasts, and performance reports.
• Oversee pre-launch and post-buy audits, optimizing media plan efficiency.
• Build partnerships with media entities, developing new programs and exploring strategic opportunities.
Qualifications:
• Minimum of 6 years of professional marketing experience; 8+ years preferred.
• Proven ability to execute cross-functional marketing programs and utilize data for improvement.
• Skilled at communicating campaign results to senior leadership.
• Ability to manage multiple priorities in a fast-paced environment.
Compensation:
The base pay ranges from $128,600 to $212,600 annually, depending on geographic location and candidate experience. Compensation includes possible equity, sign-on payments, and other benefits.
Benefits:
Comprehensive benefits package, including medical, financial, and other benefits in addition to equity options, 401(k), and paid time off.