Head Of Brand, Pv Sports Marketing

This is a Full Time Job

Member Summary:

Quick Summary (full description below):
Amazon Prime Video is looking for a Head of Brand for Prime Video Sports to develop and execute its brand strategy. The role requires a seasoned professional with 10+ years of experience in brand management, particularly in sports or entertainment, and proven leadership skills.

• Salary: Not mentioned
• Workplace Requirements: Not mentioned
• Years of Experience Required: 10+ years in brand management, marketing, or related fields
• Education Requirements: Bachelor’s degree in Marketing, Business, Communications, or related field
• Hard Skills Required: Brand strategy, leadership, global brand positioning, creative development, data-driven mindset, communication and presentation skills
• Soft Skills Required: Problem-solving, team leadership, collaboration, innovation, adaptability
• Preferred Skills/Experience: Experience with sports or entertainment brands, managing complex projects, forging partnerships with sports leagues or influencers

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Full Posting:

Head of Brand, Prime Video Sports
Location: Not specified

Amazon Prime Video is seeking an innovative and dynamic Head of Brand for Prime Video Sports to shape and drive the brand strategy for its sports offerings. This leadership role involves defining the brand's voice and positioning to establish Prime Video Sports as a leading destination for live sports streaming.

Key Job Responsibilities:
• Brand Strategy & Vision: Develop and implement a comprehensive brand strategy for Prime Video Sports, aligning with the broader Prime Video and Amazon brand ethos.
• Team Leadership: Lead and inspire a cross-functional team of brand managers, creative professionals, and marketers to deliver exceptional brand experiences.
• Global Brand Positioning: Maintain a consistent global brand identity, ensuring Prime Video Sports resonates with diverse audiences across various markets.
• Creative Excellence: Lead the development of all brand creative, including advertising, digital content, and experiential marketing initiatives, ensuring they align with the overall brand vision.
• Stakeholder Management: Collaborate with content, live production, product, and PR teams to ensure cohesive brand alignment across all touchpoints.
• Consumer Insights & Analytics: Utilize consumer insights and data analytics to inform brand strategy and optimize campaign performance.
• Partnerships & Collaborations: Build and manage key partnerships with sports leagues, teams, and influencers to amplify the Prime Video Sports brand.
• Communications Planning: Forecast and plan marketing communications for both short- and long-term strategies.
• Innovation & Growth: Stay ahead of industry trends and continuously explore new ways to enhance the Prime Video Sports brand, driving growth and market share.

Qualifications:
• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 10+ years of experience in brand management, marketing, or a related field, with a strong focus on sports or entertainment.
• Proven leadership experience managing large teams and complex projects.
• Strong understanding of global brand strategy and execution.
• Exceptional communication and presentation skills, with the ability to influence senior leadership and external partners.
• Data-driven mindset, with the ability to turn insights into actionable brand strategies.
• Ability to navigate ambiguity and solve complex problems.