Sr. Manager, Campaign Management
Paramount
New York, NYThis was removed by the employer on 4/17/2024 11:33:00 AM PST
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Full Time Job
Overview:
Campaign Management serves as connective tissue throughout the Paramount Streaming Marketing Org. We are at the cross-section of several functions, including Consumer & Creative Marketing, Production Operations, Legal, Creative, Content Strategy, Data & Insights group, etc. all anchored around our Paramount subscription streaming service and Pluto TV, our ad-supported streaming service. Join the team!
Role and Responsibilities:
We are seeking a Senior Manager, Campaign Management with an understanding of creative production, operations, and digital marketing to manage, drive and lead campaigns for Paramount .
The Senior Manager, Campaign Management will support campaign and creative planning with end-to-end project management, and work cross-functionally to ensure cohesive, integrated workflows, communication, and strategies throughout the business. We are looking for a highly collaborative, solutions oriented individual who has demonstrated experience leading highly complex projects and campaigns in a fast-paced and matrixed organization.
Your Day-To-Day:
• Lead 2-3 campaigns per quarter from campaign kick-off to hero asset delivery
• Work with cross-functional Marketing and Creative Teams to assess initial requests for information, project parameters, priority scheduling, and creation of all deliverables against established deadlines and marketing strategies.
• Ensure that Creative and Production teams have all information and resources required to start a project prior to kick-off, following up with and arranging communications with partners as needed.
• Lead project workflow by driving all steps in the campaign life cycle, including briefings, media planning, complex approval workflows, workback schedules, scope changes, and creative and production solutions to time/resource constraints.
• Manage expectations globally as needed by identifying issues early and suggesting workable solutions.
• Set, track, and distribute campaign and production timelines and help manage teams toward key turning points - adjusting to avoid time-sensitive bottlenecks and enable pivots as needed.
• Lead meetings, drive agendas and cross-functional communication, share recaps and next steps.
• Maintain oversight of deliverable status and facilitate routing through creative, approvals, and finishing
• Develop and maintain key relationships with internal & external partners, driving a culture of collaboration.
• Working with the Director, Campaign Management, Marketing, Creative and Production Operations - assess, recommend and implement strategies for increased clarity, communication, production and workflow efficiencies
• Lead scope, budget and campaign resource discussions
Qualifications:
• 5 years working in 360 campaign project management, or related
• BA/ BS in Business, Marketing, Production, Communications or equivalent experience
Additional Qualifications:
• Familiarity with design, AV and digital file specs, as well as experience fulfilling large ($5m ) media buys
• Ability to work cross-functionally and drive consensus among multiple partners at all levels of a corporate organization including senior management
• Ability to understand the big picture and help drive prioritization and alignment, while at the same time keep track of the details
• Experience with Asana, Airtable or similar is recommended
• Familiarity with digital asset management systems (Sony Ci, Google Suite, Frame.io) a plus
#LI-Hybrid
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ADDITIONAL INFORMATION
Hiring Salary Range: $98,400.00 - 155,000.00.
The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location,