Senior Director Programmatic Partnerships

This is a Full Time Job

Paramount (NASDAQ: PARA; PARAA) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, its portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount , Pluto TV and Simon & Schuster, among others. The company delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, Paramount provides powerful capabilities in production, distribution and advertising solutions.

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Overview and Responsibilities:

• Own & quarterback all of Paramount's overall DSP relationships
• Direct stewardship with all current DSP partners across all general business objectives, establishing standard methodologies around communication and process
• Evangelize Paramount's central initiatives with all DSPs including adoption of Paramount's direct offering, EyeQ, & implementing long standing privacy compliant Programmatic inventory standards in partnership with OpenAP (Unified ID 2.0, Blockgraph, etc.)
• Drive general multi-advertiser marketplace deals with all current DSP partners that do not have direct relationships with Paramount
• Formalize lead gen/upsell process in partnership with Programmatic Direct team as well as DSPs to grow direct advertiser relationships
• Execute strategy & workflow for unique demand opportunities that require non-traditional Programmatic executions such as Linear Liability & Non-Disclosure/Barter in collaborate with Paramount Programmatic Direct, Finance, Legal, & Yield teams
• Partner with Paramount Yield team for overall pricing strategies with DSPs
• Liaise with Paramount Product & Ops teams to set best practices across creative review process & other operational workflows
• Coordinate with Freewheel DSP team to ensure that all DSPs are properly certified across Freewheel's SSP and meet Paramount's Programmatic transaction requirements
• Perform a general landscape analysis of CTV centric DSPs within the Programmatic marketplace
• Isolate, negotiate, & sign new DSP partnerships for Paramount as well as identify growth opportunities with existing partners
• Make recommendations on best practices for how to partner with unique DSPs (ecommerce, local, retail, etc.)
• Programmatic Subject Matter Expert (SME) for Programmatic Direct & Direct Sales
• Partner with Programmatic Direct team & Head of SSP Partnerships on Paramount's overall go to market strategy & value prop separation between Paramount's direct offering, EyeQ, and indirect monetization lanes
• Formalize best practices & escalation points for rules of the road around deal setup & troubleshooting with Programmatic Direct & Ops teams
• Attend Programmatic Direct and/or Direct Sales client meetings as SME for best practices when needed
• Aid with general Upfront strategies across key agency relationships when needed

Basic Qualifications:

• 10 years of programmatic experience as a video specific publisher, DSP, SSP, or other related organizations
• Deep understanding of CTV/FEP video landscape from a business perspective (SSPs, DSPs, Mediation/Header Platforms, App Platforms, etc.)

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Additional Qualifications:

• Product & Ops knowledge of CTV/FEP a plus
• Outstanding people skills â€'' including skills required to build and maintain excellent client relationships
• First-rate analytical and quantitative skills, with a demonstrated ability to use data to drive business performance / decisions

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