Push and Platform Editor
Paramount
New York, NYThis was removed by the employer on 10/13/2021 9:01:00 AM PST
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Full Time Job
Role Details:
The Push & Platforms Editor is responsible for sending push alerts and breaking news emails across web and OTT platforms. The Push and Platforms Editor thinks audience-first, using a mix of news judgment and analytics to make decisions about notifications, in-app messages and platform programming.
You will work Tuesday to Saturday, 12p to 8p. You will also be expected to work some holidays and to shift your schedule as needed.
Your Day-to-Day:
Send app, web, Apple News and OTT alerts to segments of the audience based on user behavior and location
Send breaking emails, oversee breaking email strategy and track performance
Help pitch content to distribution partners
Work with Paramount and Pluto TV on push strategies for CBS News content
Constantly review performance of our notifications and share findings with the editorial teams to aid in content strategy decisions
Help identify and test new technologies for reaching our mobile and OTT audiences
Curate CBS News and CBSN videos across web & OTT platforms
Help with digital responsibilities for daily CBS News shows as needed (posting scripts online, updating CBSNews.com's show-specific sections, sending newsletters)
Qualifications:
What you bring to the team:
You have -
You have 3 years of experience in a digital breaking news environment and proven ability to react quickly as news develops
You are a strong writer and self-editor who can move quickly and with precision
You're deeply familiar with analytics platforms like Google Analytics, Omniture, Chartbeat and Parse.ly
You know how to craft a compelling headline or alert, and you have prior experience A/B testing content to increase audience engagement
You are a collaborative team player who loves to work across many teams