Junior Copywriter, Marketing
NPR
Washington, DCThis was removed by the employer on 10/2/2018 9:44:00 AM PST
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Full Time Job
Overview:
Role Summary:
The Junior Copywriter works with the Junior Art Director/Designer and the Marketing team in the conceptual development and execution of NPR’s strategic and creative marketing and branding efforts. S/he helps articulate and defend the voice, position and tone for the NPR brand and sub-brands, including NPR on-air programs and podcasts, digital products, consumer products, donor communications, events, and national fundraising efforts.
Essential Duties Include:
The Junior Copywriter comes up with big, bold ideas and sees them through from conception to completion. S/he creates multi-platform concepts, headlines, and copy for integrated ad campaigns, native advertising, websites, videos, blogs, digital direct marketing, social media efforts, identity design, merchandise, and collateral. This position will assist in naming new programs and initiatives, and collaborate on large-scale creative projects with external agencies, Member stations, and freelancers.
Qualifications:
Required:
• A kick-ass portfolio that showcases:
• A knack for big ideas that work across platforms.
• Solid examples of print, identity, collateral, digital and video work.
• Long and short-form writing excellence.
• An ability to write for different audiences with a flexible, exceptional writing style and tone.
• An ability to concept and collaborate on multiple campaigns and projects in parallel, on time, and on budget.
• Some grasp of writing for digital experiences. You understand the possibilities and limitations of digital (web and app) development.
• Autonomy —you excel at finding your own creative solutions to problems without a lot of hand-holding.
• An appreciation for and understanding of strategy as the backbone of strong creative work.
• An ability to quickly and carefully edit and punch up existing copy.
• Strong organizational skills and an extreme attention to detail.
• Excellent verbal, interpersonal, and public speaking skills.
• A proven ability to work effectively on a team of diverse individuals.
• Experience working closely with art directors and/or designers.
• A strong command of MS Office Suite.
• A daily desire to punch the status quo in the face.
Preferred:
• Minimum of 1 year experience in advertising and marketing at an agency or in-house marketing team OR 2 years at a graduate advertising program a related internship.An appreciation of NPR, podcasts, and audio storytelling.
• Working knowledge of Illustrator, Photoshop, InDesign, and other design programs.
• A snort-worthy sense of humor.
• What you’ll get by joining our team:
• Hands-on creative experience working for a respected, nationally-recognized organization that was named News Service Brand of the Year, Most Trusted Brand, and Most Loved Brand by the 2017 Harris Poll EquiTrend.
• Mentoring from NPR’s creative leaders in all aspects of writing, copywriting, marketing, and branding.
• A chance to hone your writing chops in a building full of distinguished writers.
• A role in helping NPR’s mission to create a more informed public, at a time when our listenership and ratings are at an all-time high.
• An opportunity to influence NPR marketing strategies and affect the voice of the NPR brand.
All applications must include a resume and cover letter to be considered.
NPR offers a competitive compensation and comprehensive benefits package including health and wellness benefits, retirement, and work/life balance programs, as well as opportunities for career growth and development.
NPR is an Equal Opportunity Employer that affirmatively seeks to hire veterans and people with disabilities. All applicants will receive consideration for employment without regard to race, color, religion, sex or national origin.